This Morning spiralled into chaos on Friday, as x-rated comments from Prince Harry's new book about him losing his virginity left host Alison Hammond in hysterics with show guest Carol Vorderman.
Prince Harry has made some scathing claims about his family, including brother Prince William, in a tell-all memoir called Spare - which will be released next week.
But that wasn't all he said, as extracts from the book detail sexual experiences and the moment he suffered from a "frostbitten penis" during William's wedding to Kate Middleton.
The comments certainly entertained This Morning hosts Dermot O'Leary and Alison on Friday morning, as guest Gyles Brandreth read the extracts out word for word.
Prince Harry says in the book: "While the ears and cheeks were already healing, the todger wasn’t. It was becoming more of an issue by the day."
Of his first sexual experience, Harry spoke candidly about losing his virginity to an older woman in a field behind a busy pub.
In a transcript of the book seen by the Mail, Harry wrote: "I suspected he was referring to my recent loss of virginity, a humiliating episode with an older woman who liked macho horses and who treated me like a young stallion."
Host Alison and guest Carol could not contain their laughter, and soon began wheezing and snorting to Gyles' comments.
Carol eventually managed to read the transcript out, but she barely made it through as she began roaring with laughter again, accompanied by Alison.
Dermot joked they were probably going to be taken off air over the comments, looking a little awkward as Gyles and Carol repeated the x-rated comments on the daytime show.
Gyles repeatedly defended reading it out saying "it's in the book", as Alison continued to laugh.
Shaking his head and red-faced, Dermot interrupted the chat and said: "Carol and Gyles are staying with us to discuss more of today's headlines, we hope, unless we are taken off air."
It comes as one royal expert claimed Harry could be snubbed from the coronation by his father, or his brother William after his recent claims.
Chief Royal Correspondent for Newsweek Jack Royston told GMB hosts Ben Shephard and Kate Garraway that it will likely be up to King Charles, and possibly Camilla, Queen Consort, as to whether Harry and wife Meghan Markle will be invited - amid their estrangement from the Royal Family.
While it could ultimately be up to the Duke of Sussex if he attends or not, the Royal correspondent added that Prince William may have a say in if he is invited to the event.
The Prince of Wales' wife Kate Middleton, Princess of Wales, could also have a say he suggested - as Harry confessed he wasn't sure if he would be going,
He said that William "will be furious" with his brother for what is revealed in the book and on TV, and addressed whether there was a way back for Harry and wife Meghan.
In the past few days, extracts from the book have been leaked - while clips have been released from both his interview with Tom, and his US interview on GMA with host Michael Strahan.
The latest clips from his chat with ITV presenter Tom have seen Harry discuss past drug use, him seeing a "red mist" in brother William and his hopes to have his father and brother back in his life.
He also said "staying silent won't help" after hitting back at his family for "briefing stories to the press", and he denied "invading their privacy" with his tell-all book.
Meanwhile, an extract from the book leaked ahead of its release saw Harry claim he was attacked by William during a row in 2019.
The book also touches on his reaction to his father King Charles not allowing wife Meghan to be at Balmoral when the Queen died, saying it was "disrespectful" and his reasons for it didn't make sense.
This Morning airs weekdays at 10am on ITV1 and ITV Hub.