Primark shoppers are on the lookout for a £5 beauty product that's been described as a "dupe" of the £36 Charlotte Tilbury Hollywood Flawless Filter primer.
The high street favourite has amassed legions of fans of its affordable products, including its budget-friendly beauty items. The retailer regularly keeps fans up to date with the newest beauty products available in store via its dedicated Primark Beauty Instagram page.
Primark recently used the page to showcase a range of foundations. Its PS Flawless Glow Radiant Glow Primer Foundation Hybrid is priced at £5 and is a glow-boosting primer foundation enriched with squalane and vitamin E.
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The retailer shared an Instagram reel of blogger @martacruzyt applying the product. Sharing the video, Primark wrote: "Glowy base FTW. @cosmopolitanuk approved Flawless Glow is only £5/€6/$7! As seen on @martacruzyt #PrimarkBeauty."
The post proved popular with beauty lovers, amassing more than 2.2k likes, with many people taking to the comments to share their thoughts on the product, and some excitedly tagging their friends. One shopper wrote: "Have this and definitely recommend! It's amazing."
Another fan described the product as "simply stunning" while a third praised its "beautiful glow." Another happy customer wrote: "I bought some yesterday can't wait to try it." Another added: "Just picked it up today, nearly all sold out though. Love it."
Referencing the item's similarity to the popular Charlotte Tilbury product, one commenter said: "apparently a dupe of Hollywood filter." Someone else said: "will have to try find it!" Another fan wrote: "Got this in honey and it's lovely. Not too heavy but good coverage and glow."
The product is priced at £5 and is available in Primark stores now. You can find your nearest store here.
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