Get all your news in one place.
100’s of premium titles.
One app.
Start reading
Bristol Post
Bristol Post
Entertainment
Darcey Barrett

Primark's 'brilliant' £5 foundation that is near-identical to Estee Lauder item

Primark has almost become famous for its list of dupes that are sold in stores. From clothes and shoes to handbags that rival expensive brands, they have become very popular among shoppers.

One of the areas they have been producing dupes in for a few years is its beauty range and this year the retail giant has brought out even more brilliant dupes that are flying off the shelves. From foundation to their lip gloss and oils, the store has really stepped up its game to provide shoppers with the quality of the big brands for a fraction of the price.

And customers are now raving about the chain's Double Coverage Matte Foundation.

Read More: Primark's 'sweet' mini dress is perfect for every summer occasion

And it's near-identical to an Estee Lauder Double item but costs just a fraction of the price at £5, this foundation was a whole £30 cheaper than the branded version (£35)

Shoppers who have bought the Primark dupe are in love with the quality of the product. One said: “I wear it all the time, it's brilliant and lasts all day and all evening,” while another wrote: “Love it but the bottle with no pump puts me off buying it every time” The only issue shoppers do have is the lack of pump that most foundations have.

For people looking for beauty inspiration, Holly Willoughby has shared how she manages to glow every morning on TV. Posting on Instagram, the star said: "I’ve perfected my wake-up/makeup routine over the years to refresh my face, body (and mind) ahead of going LIVE to the nation most mornings. It’s a tried and tested mix of cold showers, face masks, a good cuppa tea, candles, some meditation and some basic ‘wake-up’ makeup magic for my eyes.'

"I’m on my 6th tube of Beautypie Oxygen Instant Facial Re-fuelling Mask which you can literally feel working and love slapping on a thick layer of this Swiss-made icon on my journey to the studio."

She also admitted that she rarely leaves the house without her Superluminous Under Eye Genius corrector and Everyday Great Skin Concealer, which are 'incredibly eye-brightening, moisturising and help to cover a multitude of sins'.

Ready to explore more? Follow Curiously on TikTok , Instagram , Facebook and Twitter .

Up Next:

Sign up to read this article
Read news from 100’s of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.