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Bristol Post
Bristol Post
Entertainment
Emma Grimshaw

Primark's 'beautiful' summer dress that's near-identical to £180 Hugo Boss outfit

Fashion fans are in love with a new Primark dress that is ideal for the summer. The silk outfit can be dressed up with heels for formal events like weddings or can be paired with sandals for BBQs and garden parties.

The £20 attire is part of the budget retailer's Paula Echevarría line and looks near-identical to a Hugo Boss outfit but costs only a fraction of the price.

A Primark spokesperson said: "You'll be making smart-casual dressing an art form with this satin dress from our Paula Echevarría line (you can thank us later). Crafted with a sleeveless design featuring a high neckline and thin straps and falling flatteringly to a maxi length thanks to the bias cut satin fabric, this dress is every part as floaty and free feeling as it is fashionably minimalistic, creating a chic vibe which can be dressed up or down as you desire.

Paula Echevarría Satin Maxi Dress (Primark)

"Pair with heels and accessories for an occasion look, style with sandals and sunnies for a summer style you'll love, or dress more casually with a denim jacket and canvas trainers- the styling potential is endless!"

The chain is also selling a matching satin jacket for £25, creating the perfect formal attire. Sharing the look on TikTok, Lucy Neale wrote: "Satin dress from @Primark is screaming wedding guest vibes."

And for shoppers hunting for a staple sundress, New Look is offering £27.99 Khaki V Neck Short Sleeve Button Front Mini Smock Dress that comes in three colours: white, black and green.

It's proved very popular with customers, with 37 people leaving five-star reviews. One person said: "Love this dress, comfy and flattering. Comes up slightly big so may need to size down. I've got this in black and white, yellow would be nice new look!"

Another penned: "Lovely summer dress, great for hiding any lumps and bumps. Need to wear shorts under as it is a bit see-through."

A third said: "Larger size/ loose fit. Very comfy and light weight great for summer."

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