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Wales Online
Wales Online
Entertainment
Wales News Service & Ffion Lewis

Primark criticised for giving England World Cup kit pride of place in Welsh stores

Shoppers have criticised high street chain Primark for giving England World Cup merchandise pride of place at a store in Wales. England tops, T-shirts and beanies were available at the store with no space giving to Welsh football kit The company blamed a lack of supply.

A photo taken in the Wrexham store shows England jumpers, T-shirt, and beanies available to purchase on the rails but not a stitch for Welsh fans. Frustrated Red Dragon fans called on Primark to "sort it out" with the first Wales and England matches in Qatar later this month. The photo was taken days after Wales' first-ever World Cup squad was announced for the tournament in Qatar.

Frustrated Red Dragon fans called on Primark to "sort it out" with the first Wales and England matches in Qatar later this month. The longstanding rivals also feature in the same group in the tournament and will go face-to-face later in the tournament.

Shoppers have blasted Primark for selling England World Cup kit in their Welsh stores (Primark/WALES NEWS SERVICE)

A Wales supporter asked: "Why are you selling these in Welsh stores?" and questioned if they knew Wales was in the World Cup too. One social media user suggested the Llandudno store should be "annexed" for not having any Wales branded clothing available, while another asked "where’s the Wales stock?"

Another said there was "nothing Welsh at all" in their Swansea and Cardiff stores. Shoppers found red bobble hats with Wales written on them - but nothing for the World Cup.

Primark blamed a supply issue preventing their Welsh stock from reaching shelves. A spokesperson for the clothing shop said "due to the timings of the playoffs, we’ve experienced some delays in the delivery of our Welsh stock, however, these are due into stores soon."

And they promised that Wales fans will be able to purchase Welsh World Cup Christmas jumpers, t-shirts and hats when they're finally in stock.

A spokesperson for Primark said: “We’re delighted to offer our customers the chance to pick up official World Cup merchandise, including T-shirts, jumpers and hats, at affordable prices in our stores across all markets – this includes Welsh merchandise, endorsed by The Football Association of Wales.

"Unfortunately due to the timings of the playoffs, we’ve experienced some delays in the delivery of our Welsh stock, however these are due into stores soon – fans can expect a Welsh World Cup Christmas jumper among other items, including tees, long-sleeve T-shirts, and beanie hats.”

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