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Fashion Times
Fashion Times
Lifestyle
Morgan Schimminger

Preeminent Purple Blushes That Make It Easy to Achieve the Already-Trending Aura Beauty Look

The power of purple. (Credit: Courtesy of Half Magic)

Pinterest Predicts is like a roadmap to all of 2025's sure-to-be trends. Much like the ready-to-wear runways, Google Trends and The Lyst Index, it helps us keep an eye out for what's about to break out in a big way. We've already covered a couple of developing fashion crazes — moto boho and castlecore. The annual report also identified potential beauty obsessions, including what it's dubbed "aura beauty." One of the key indicators is the fact that searches for "purple blush makeup" jumped over 30 percent. Although finding the perfect purple blushes for your skin tone is no easy feat.

Whether your complexion is fair, light, medium, olive or deep, there's a purple blush with your name on it. You also have a choice when it comes to formulas ranging from liquids to powders to balms and even creams. Prices basically stay in the same spectrum, starting at $18 and going up to $38. (The latter actually comes with a blush brush so it's even more of a bargain.)

Keep reading to uncover the best purple blushes to try your hand at creating your very own aura beauty look.

NARS

NARS Afterglow Liquid Blush in Wanderlust, $32 at Sephora

Believe it or not, NARS does make blush shades other than its now infamous Orgasm. Like this soft lilac that looks great on anyone with fair or light skin. It even contains sodium hyaluronate and vitamin E to deeply nourish and supply complexions with antioxidant properties, respectively.

Clinique

Clinique Cheek Pop Blush in Pansy Pop, $30 at Ulta Beauty

Clinique gives fair to light skin a burst of vivid but not overwhelming color. The formula is buildable so you can adjust the shade until you're satisfied. Plus, it lasts a long time.

about-face

about-face Cheek Freak Blush Balm in Score, $18 at Ulta Beauty

Ideal for medium to olive skin, this creamy yet lightweight balm formula provides the ideal pop of purple. The formula actually melts into a liquid for a translucent finish.

Tower 28

Tower 28 BeachPlease Cream Blush in Party Hour, $20 at Tower 28

Another one that'll look flawless on medium complexions, Tower 28's creamy blush can also be used on lips. The fact that it has green tea extract and aloe vera extract should calm even the most sensitive skin down.

Kulfi

Kulfi Mehndi Moment Long-Lasting Radiant Cream Blush in Lucky Lotus, $28 at Sephora

A pure purple on medium skin tones, the highly pigmented cream blush blends like a dream. The antioxidant formula simultaneously nourishes as it moisturizes.

Rare Beauty

Rare Beauty Soft Pinch Liquid Blush in Faith, $25 at Sephora

This matte deep berry is made for deep skin tones. It's weightless and lasts up to 12 hours. Simply apply and then blend until you reach your desired intensity.

Half Magic

Half Magic Blush Besties Set in Only Drama, $38 at Half Magic

Half Magic's enchanting magenta plum blush even comes with its very own brush. Use the BABY PAW Blush Brush to apply just the right amount of diffused color to highlight deep complexions.

NUDESTIX

NUDESTIX Nudies Cream Blush All-Over-Face Color in Moodie Blu, $35 at Sephora

The brand's deep eggplant blush really goes the distance. But you'll barely notice because of its soft formula. On the flip side, there's a convenient blending brush.

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