Pizza fans will spend a staggering £52,924 on the food over their lifetime.
A poll of 2,000 adults, who regularly purchase the popular dish, found they'll eat it seven times a month on average.
This includes a combination of takeaway and shop-bought pizzas – amounting to a spend of £70 a month, or more than £750 a year.
And those residing in the North East tuck into it more than anywhere else in the UK – enjoying nine pies a month.
Commissioned by Chicago Town, the study also found more than a third (35%) consider the dish to be the UK’s favourite fast food.
However, the study found slow delivery times and poor-quality service mean more and more pizza fans are opting for a home-cooked version.
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Rachel Bradshaw, spokeswoman for Chicago Town Takeaway pizza – which can be delivered to your door via grocery service Gorillas and cooked at home, all within 30 minutes – said: “Pizza is all about getting together – whether it’s a midweek treat with the family, or with friends over a game of football at the weekend.”
More than half (56%) said they generally wait an hour or more for their takeaway treat, and just 7% feel it always arrives on time, without fail.
And half usually receive pizza that is “warm or lukewarm” – with only 5% getting theirs over the threshold “piping hot”.
As many as 80% of those polled, via OnePoll, have also had a pizza order cancelled mysteriously somewhere between the takeaway shop and their home.
Money spent on takeaway pizzas by the average pizza fan
- In a lifetime: £42,487
- In a year: £675
- In a month: £56
Money spent on shop-bought pizzas by the average pizza fan
- In a lifetime: £10,437
- In a year: £166
- In a month: £14
TOTAL LIFETIME SPEND: £52,924