Phillip Schofield has appeared to have quit social media after finding himself in hot water in recent weeks amid rumours of an ongoing feud between him and This Morning co-host, Holly Willoughby.
On Monday, Phillip, 61, was back on the sofa with Holly, 42, after a source told the Mirror the presenter was ‘deeply upset’ after Phil released a public statement about their friendship following reports of a rift.
We revealed ITV bosses would be prepared to sack Phil from his role on the shows he and Holly co-present should viewers notice their 'chemistry' had changed.
In the statement, Phillip said things 'hadn't been easy for him' and called Holly his 'rock', claiming: "We're the best of friends - as always, she is an incredible support on screen, behind the scenes and on the phone. Holly has always been there for me, through thick and thin. And I've been there for her."
However, Holly has remained silent and is said to have felt 'blindsided' by Philip's bombshell statement.
The pair reunited on screen amid reports of a 'feud' between the pair, as it was claimed their friendship has 'cooled' following a series of issues in recent months from backlash over queue-gate and Holly's alleged upset that she was unaware of Phillip's brother's trial ahead of time.
However, after This Morning viewers claimed they could see a visible lack of friendship and communication between the pair, Phillip has disappeared from social media as his future on This Morning hangs in the balance.
Phillip hasn't posted on Instagram in over a week and has even turned off comments on his recent posts.
The This Morning star is a regular on Instagram, and posts almost on the daily - however since the feud rumours emerged, Phillip has remained silent.
It comes as ITV bosses are reported to have held a 'crisis talk' after Holly and Phillip 's appearance on This Morning on Monday.
Despite reported growing tensions between the pair, Holly and Phil attempted to put on a united front as they co-hosted This Morning yesterday.
But viewers couldn't help but point out the 'awkwardness' between the pair amid the ongoing drama.
The comments on social media are said to have sparked 'crisis talks' amongst the ITV bosses and This Morning hosts.
A source has told the Daily Mail: "Social media is used as a barometer to see what the public think. Those in charge were left no under no illusion that it was a total disaster.
"It was painful for the This Morning team to work on and it was just as painful for them to watch.
"There was a meeting afterwards to discuss how it went that went on for some time. To be honest, everyone was just so relieved to get it over with, but even if the show does continue to go on for some time, it will continue to be a massive headache."
The Mirror has reached out to ITV and Holly and Phil's reps for comment.