Peyton Manning and his brother, Eli, joined King’s Hawaiian last year in a two-year marketing campaign promoting the company’s sliders and pretzel bites.
After debuting last fall, the former NFL quarterbacks returned with several new commercials this year continuing the “Slider Sunday” campaign.
“The versatility of their sliders means whether it’s tailgating during football season, enjoying a backyard barbeque or really just ending any weekend on a high note, we’re covered with King’s Hawaiian,” Peyton ssaid in a press release. “We’ve enjoyed working with their great team and look forward to more great moments to come.”
The commercials were created and produced by Omaha Productions, Peyton’s production company.
Here’s the first commercial in which Eli “saves Slider Sunday again” by remembering to bring the sliders that Peyton forgot:
Eli once again saved “Slider Sunday” in a new ad this fall:
And the brothers showed off their snack stands in another ad:
In a fourth commercial, the brothers break down the Xs and Os of sliders:
The commercials will air during football season this fall.
