The latest meta-fashion accessories have just dropped for free in Papa Johns’ ‘food meets fashion’ collaboration with 19,840 NFTs
The debut NFT collection from Papa Johns transforms the traditional pizza hot bag into a fashion accessory for a night out in the metaverse.
With hot bag designs on offer including the ‘Papa 1984’, ‘Papa Cheese Melt’ and ‘Papa Tag’, each available in three colours, pizza and fashion fans can all get a slice of the current NFT hype.
The ‘Papa 1984’ NFT bag, takes its cues from the Gen Z trend for insulated streetwear, with echoes of the thermal pizza hot bags, blended as a unique fashion accessory.
With a logo repeat and a practical, adjustable cross body strap alongside the tote handle, this NFT design is available in three block colourways, with a colour pop tag.
The ‘Papa Cheese Melt’ and Papa Tag’ NFT bags incorporate street art graffiti graphics with dance fashion styling, to spotlight the hip-hop scene from around the same time that Papa Johns opened its doors in 1984.
The NFT Hot Bags are the second ironic fashion collection from Papa Johns, who last year took one of the world’s favourite cheeses – Cheddar – and elevated it to fashion status with its own streetwear collection, sold via the international fashion marketplace Depop.
A limited-edition number of real-world hot bags will also be sold on Depop at www.depop.com/nfthotbag with one also available to win on the NFT microsite by one person who redeems an NFT between 1 March - 12 April 2022.
Papa Johns NFT Hot Bags have been minted on Tezos, an energy-efficient blockchain, which means the NFTs are also energy-efficient.
The NFT bags will be launched on several drop dates throughout early March and the total number of 19,840 is inspired by the date that Papa Johns was founded in 1984.