The painful moment thousands of beer bottles toppled off a truck has been caught on camera.
Members of the public came to the rescue and were praised across for their swift actions following the accident in South Korea.
The huge spill is now attracting attention on social media as they try to track down those who came to the aid of a lorry driver.
His sudden turn flooded a street in Cuncheon City with beer foam and broken glass which swamped the road.
The accident, which happened 46 miles from the capital Seoul, could have sparked additional incidents and lengthy traffic jams but 18 people saved the day.
After the 2,000 bottles smashed on the road the driver started to gather the remains together.
But a passerby began piling beer crates on one side while brushes and dustpans were brought in by a local shop owner.
And although it was pouring with rain, it failed to stop 16 others quickly cleaning the road
They later returned to what they were doing and life returned to normal.
Oriental Brewery Company found footage of the mass clean-up on CCTV cameras.
It published notices and footage of the incident and wanted to find the Good Samaritans to say thank you.
They used the slogan: "We are looking for the real heroes of Chuncheon city."
Joo-hwan Baek, associate public relations director of Oriental Brewery Company, told ABC News : "We wanted to find the citizens and express our gratitude to each of them in person.
"We also hoped to spread the word of the good they did. It was very inspiring for us as well."
Footage of those who helped in the clean-up has been shown South Korea's social media and news ever since.
Viewers' hearts were warmed by their antics which many said restored their faith in humanity.
Se-yeon Hwang, 20, told ABC News : "No one asked the citizens to jump in the rain and pitch in; it was a collective, voluntary effort with a selfless motive,"
"The video was a powerful reminder of the good a supportive community with an altruistic heart can do."
