Former President Obama recently urged digital influencers to leverage their substantial online followings on platforms like TikTok and Instagram to support President Biden's re-election campaign, despite potential political disagreements. Obama, who served as vice president under Biden, emphasized the importance of influencers rallying behind Biden's candidacy, even if they don't align completely with his policies.
During a campaign fundraiser for Biden in Los Angeles, Obama acknowledged that disagreements are natural in a diverse country like the United States. He encouraged influencers to use their platforms creatively and engagingly, suggesting that humor could be a powerful tool to maintain audience interest.
Addressing the challenges of reaching audiences uninterested in partisan politics, Obama recognized the prevailing cynicism in today's society. He emphasized Biden's core beliefs and decision-making process, assuring influencers that Biden's values would likely align with theirs in most cases.
The Biden administration has faced criticism, particularly from young voters and college students, regarding its handling of the Israel-Hamas conflict. Student protests at universities like Columbia University have underscored internal divisions within the Democratic Party.
Despite these challenges, Biden's fundraiser in Los Angeles has already raised over $28 million, marking it as the most successful fundraiser in Democratic Party history. This surpasses a previous fundraiser in New York City, which garnered $26 million and featured Biden, Obama, and former President Clinton.
A recent poll conducted by The New York Times and Siena College in April revealed that former President Trump has been narrowing Biden's lead among young voters. Biden's support among this demographic has decreased by 14 points since the 2020 election.
