The North East will this week be promoted as the premier location for electrification technologies and international investment at a leading trade show.
Invest North East England (INEE) is leading a delegation to London EV Show, which takes place from November 29 to December 1 at ExCel London, to showcase the region’s strengths in the growing sector. The inaugural London EV Show last year emerged as a leading international event, bringing together professionals from across the globe.
INEE will be joined by leading North East companies in the green energy and tech sector including manufacturer of advanced electric drives and transmissions Advanced Electrical Machines (AEM), battery energy storage systems company Connected Energy, climate-tech specialists equiwatt and augmented reality firm Fuzzy Logic Studio. Representatives from the North East Automotive Alliance, the region’s local authorities and North of Tyne Combined Authority will also attend.
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INEE inward investment manager Michelle Duggan said: “The London EV Show gives us an international platform to showcase the North East. Increasingly we are finding that the North East’s wider-electrification expertise reputation precedes us. We already have an unrivalled ecosystem. While others may talk of EVs and electrification as the future - it’s our present. There is a great deal of awareness and admiration for what’s happening in the North East and we’ll continue to shout louder and work harder to attract even more investment.”
Harvey Trent, director of Fuzzy Logic Studio, said: “The EV Show in London is a flagship event for our business as we continue to develop immersive learning solutions that bridge the emerging electrification skills gaps. The work we are doing in the sector is geared to help the UK become a world leader in battery technology, power electronics, motors and drives.
“Since landing in the North East of England, we have benefitted from building relationships across the region’s thriving automotive sector, which is at the forefront of the electrification charge.”
The North East presence at EV London is backed by Prof Colin Herron, Newcastle University and the North East Battery Alliance (NEBA), who will be speaking on a panel about the advances in EV battery and associated technologies. He said: “The creation of a North East Battery Alliance is another important step in making North East England an internationally recognised centre for batteries, from mining to recycling, business support, research and skills. NEBA builds upon the decision of the Faraday Institution to locate its first regional office in Newcastle University. NEBA aims to ensure the region’s five universities together with CPI and the battery industry have a once in a generation opportunity to deliver truly transformational activity for the region, supported by the North East LEP.”
The trade show is one of a series of electrification events that INEE and regional partners have attended this year to promote inward investment in North East England. In September, INEE and NEBA travelled to the US to attend The Battery Show, the largest battery and electric vehicle technology event in North America. Meanwhile an international delegation from Estonia, Denmark, Iceland, Latvia, Lithuania, Norway and Sweden arrived in the region to explore the North East’s cleantech and renewable energy sector.
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