For the last few years, Nike has been effortlessly blurring the line between workout wear and athleisure to take you from the daily grind to daily comfort without the outfit changes. The new Nike 24.7 collection is a perfect example of that, especially if you’re someone who is constantly moving between your 9-5 and exercising.
Nike 24.7 unveils two new technical materials that pair with the brand’s industry-leading Dri-FIT technology to offer a new level of elevated comfort, so you really can wear these pieces day in and day out.
The first technical fabric is ImpossiblySoft. A refined, Spacer-knit fabric with four-way stretch that offers everyday comfort with a luxurious feel. The women’s and men’s half-zip and crew-neck silhouettes and the pants in the new collection are all made from the buttery-soft fabrication.
Then, you’ve got PerfectStretch. A tailored, four-way stretch fabric that delivers a chic, polished look and feel while maintaining maximum comfort. The pleated skirt, wide-leg pants, and woven shirt for women, and the chino and five-pocket pants for men are all made from PerfectStretch.
Pieces from the collection also pay homage to Nike’s rich heritage in sport, with locker loops inspired by gear hung to dry in the locker room and internal, heat-pressed product tags featuring the brand’s Total Orange stripe. Women’s pieces will come in sizes 2XS – 2XL, and men’s pants will be available in numeric sizing with slim and standard styles so you can find the perfect fit.
Let’s take a look at Nike’s new 24.7 collection, shall we?!
Shop Nike’s New 24.7 Collection
The collection seamlessly blends life and sport in men’s and women’s apparel that’s versatile and distraction-free, tailored for all-day comfort, style and function.
24.7 PerfectStretch Women’s Dri-FIT Oversized Long-Sleeve Top
We’re calling it. This lightweight, tailored shirt is going to be the piece from the collection that everyone wants (and needs) in their wardrobes. Designed with Nike’s new four-way PerfectStretch fabric, it’s sleek, sweat-wicking, and easily styled, so you can move freely without switching up outfits.
24.7 PerfectStretch Women’s Dri-FIT High-Waisted Loose Wide-Leg
Easily and simply blending active and everyday wear, these high-waisted wide-leg pants are tailored to perfection. They are also made with Nike’s new PerfectStretch fabric, so they move with your body effortlessly.
24.7 PerfectStretch Women’s Dri-FIT Pleated Skirt
We predict that pleated skirts are here to stay, so naturally, we’re going to see them all over our FYPs as we approach transeasonal dressing.
24.7 ImpossiblySoft Women’s Dri-FIT Oversized Crew-Neck Top
Another new technical fabric from Nike is the ImpossiblySoft range. And as someone who has it currently sitting in her wardrobe, I can confirm it’s impossibly soft. It has plenty of stretch, sweat-wicking properties and doesn’t crinkle easily. Perfect for all-day wear.
Nike Alate Medium Support Women’s Longline Padded Sports Bra
Longline bras are the easiest way to extend your coverage while maintaining your look. The Alate range offers medium support for a snug hold to help keep everything in place. The soft, stretch fabric offers subtle shaping and coverage while the convertible, adjustable straps work for you.
Nike One Women’s High-Waisted Biker Shorts
It feels like everyone is obsessed with a pop of colour in their activewear wardrobe these days, and the new Nike One Biker Shorts give them just that. Weather you’re up for a workout or down to chill, these biker shorts are the ones that are ready for whatever you are. Their midweight, peachy-soft fabric stretches with your every move and dries quickly.
Nike One Fitted Women’s Dri-FIT Short-Sleeve Cropped Top
We get the feeling that cropped tees are going to be an activewear staple this year. They’re that added layer of comfort and support that will get you from your workout to brunch. We particularly like the cut of this cropped one from Nike, the scoop neck with the uneven waistline is super flattering. Plus, it comes in deep red, forest green and black colourways.
Zenvy Women’s Dri-FIT Long-Sleeve Top
As we move towards the cooler months, the Zenvy collection is going to be your best bloody friend. It’s made from Nike’s famous InfinaSoft fabric, so it’s lightweight and soft enough to bend, stretch and shift with you. It also has sweat-wicking properties so it keeps you cool and dry while you move. We also adore the high neck line and thumb holes! IYKYK.
Zenvy Rib Women’s Dri-FIT Short-Sleeve Top
Another take of the cropped tee trend is the Zenvy ribbed short sleeve. It allows all the freedom of movement as the regular fabric version, only adding a little more texture to your fit.
Zenvy Women’s Gentle-Support High-Waisted Full-Length Leggings
The Zenvy high-waisted full-length leggings have been around for a hot minute. They’re back in more colourways this season, so naturally, we want one of each.
Zenvy Women’s Dri-FIT Long-Sleeve Shrug Top
Listen to us when we tell you ballet-style wraps and shrugs will be a must-have as we head into the cooler months. This particular one is buttery-soft, breathable and moves with your body without pulling or dragging.
Zenvy Rib Women’s Dri-FIT Tank Top
If you like the ribbed look, Nike also has a Dri-Fit tank that comes in four earthy colourways. It’s form-fitting, flexible and made for movement.
Zenvy Women’s High-Waisted Flared Leggings
Flared leggings aren’t going anywhere, and these are among the best there is. They’re buttery soft, flattering and come in five colourways — green, black, brown, pastel purple and coral.
Now, these are just a few of our favourite picks from Nike’s new 24.7 range. You can shop the full collection online now and in-store from January 31.
Image Credit: Nike / @konamiyoga
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