Newcastle United have pledged that they will "discuss" "Club Heritage Assets" on the new Fans Advisory Board at the start of next season.
The club today communicated their Fan Engagement Review as part of the Premier League's newly-introduced Fan Engagement Standard in the Premier League that fans would be kept in the loop on all the big matters. Neither the club badge, colours or even name are under review.
CEO Darren Eales, said: "It is vitally important that we bring our supporters along with us on the club's journey and work together to build sustainable success.
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"We are committed to collaborative and constructive engagement with supporters on a consistent basis, ensuring all fans have an opportunity to inform the club's decision-making at all levels."
Back in August, the FA introduced rules that protect club heritage assets such as the club's badge and club colours. Newcastle's new advisory board would first be fully consulted if the badge or club colours were a discussion point by the board.
The FA rulebook reads: "Under the new rules, if a club wishes to make a material change to its club crest, or change its recognised home shirt colours, it must undertake a thorough and extensive consultation process with supporters.
"A club must also be able to evidence that a majority of its supporters are in favour of any proposed changes (such as via an independently-run poll of season ticket holders, the club’s Community Benefit Society, and supporters that have attended a certain number of home matches)."
United stated today: "The club agrees that the following ‘Heritage Assets’ will be in scope for fan discussion, First Team Home Shirt Club Colours, Club Crest and Club Name."
Both Leeds United and Everton have found themselves in conflict with their fanbases in recent years with plans to change club crests. But Eales has already pledged full consultation at a round table with journalists last year.
They also added: "The Introduction of a Fans Advisory Board by the start of 2023/24 season with the primary purpose to consult and engage with fans, creating structured strategic dialogue with regards to off-field matters.
"Topics to be discussed include the club’s strategic vision and objective, agreed ‘Club Heritage Assets and Equality, Diversity and Inclusion (EDI)commitments. Terms of Reference and meeting frequency to be agreed during 2022/23 season.
"The delivery of two Working Groups by July 2023, could include ticketing, home matchday experience and licensed standing.
"Topics to be discussed will be chosen by fans and Working Groups will become quarterly during 2023/24 season.
"Bi-annual virtual meetings with global fans in regions including Asia, Europe, US & Canada and Middle East.
"The club will continue to develop engagement with fans on a regional, national, and global level, including strengthening relationships with supporter groups and relevant individuals, and ensuring effective day-to-day service is delivered through the Supporter Services team."
