Les Ferdinand has urged Newcastle United to meet Manchester United's 'inflated' demands for Jesse Lingard.
Talks over a loan switch for the England international have reportedly stalled over the Red Devils' request for a £12m bonus payment if the Magpies avoid relegation.
Lingard has been left dismayed by the demands according to the Manchester Evening News, and is now considering his options for a summer move abroad as a free agent.
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Former Newcastle number nine Ferdinand believes the lofty asking price is just an unfortunate product of the club's need for a 'commodity' such as the 29-year-old.
Eddie Howe's side sit just one point adrift of safety despite winning two matches all season, and the QPR director of football believes the expensive deal for Lingard would reap its rewards if the attacker helps keep the Magpies in the Premier League.
He told talkSPORT: “It’s the just the way the Premier League is and the way it works.
“If Jesse Lingard goes there and keeps Newcastle in the division, what is it worth to Newcastle and what they’re trying to do?
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“I understand it’s business and sometimes people have a commodity they’re trying to get, but if you want that commodity you have to pay for it.
“Unfortunately, sometimes the prices have been inflated but that’s the way the Premier League is at the moment.”