Netflix is reportedly set to bring forward the launch date of its cheaper advert-supporting streaming service, with intelligence that it could come in a matter of weeks.
The US-founded firm is set to launch the new plan on November 1, instead of going live in 2023 as initially planned - report the Wall Street Journal and Variety.
The new advert-supported tier is thought to cost in the region of between £6 and £8 per month for UK viewers, with the provider currently charging between £6.99 and £15.99 for its original plan - depending on how many screens and people share your subscription.
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The Mirror reports that is is suggested that the more budget-friendly service will go live across major countries such as the UK, United States, Canada, France and Germany first, but nothing has been confirmed as of yet. Netflix is also yet to confirm a specific launch date away from the speculation, or how an advert-based subscription service will work.
However, it is likely that adverts will pop up between programmes and films - meaning that viewers will be interrupted when binge-watching their favourite flicks.
If true, the rumoured launch date for the new Netflix subscription would land about a month before rival Disney+ launches its own advert-supported service. Disney+ Basic will be priced at $7.99 (£6.88).
The introduction of adverts to Netflix comes following a loss of subscribers for the US company, with the cost of living forcing households around the world to cut back on subscriptions and luxuries. It lost nigh on one million subscribers between April and July this year, as more and more cancelled their plans.
All in all, the company had roughly 220million subscribers worldwide at te end of June - while Disney+ leads the way with 221million.
Mirror.co.uk has reached out to Netflix for comment.
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