Morrisons is offering 5p off every litre of fuel to help its customers save money at the pumps.
Shoppers who spend £40 in store will receive a coupon to save money on fuel.
The promotion is valid today until Sunday, October 9, the supermarket said.
The coupon is redeemable at all of Morrisons 339 petrol stations - excluding any franchised Morrisons Daily petrol stations - and customers have until Sunday, October 16, to spend it.
The required £40 customer spend, however, excludes the following items: Fuel, Tobacco, Lottery products, Morrisons Café, Gift Vouchers & Cards, Infant/Formula Milk, Cash Back, Dry Cleaning, Fireworks, Online Games and Instant Tickets, Photo Printing, Saver Stamps, Postage Stamps, ‘Top-Up’ Mobile Phone Cards, Delivery Charges/Pass, Garden Centre & Pharmacy.
In addition to the fuel deal, Morrisons has also reduced the prices on 150 of its most popular products.
The savings include cupboard staples such as chopped tomatoes and baked beans, as well as everyday essentials like bread and toilet roll - with shoppers able to save 14% on average.
Customers will also save cash on fresh meat including chicken breasts and mince, as well as fruit and vegetables.
Freezer favourites such as fish fingers, chips and pizzas are included in the new price initiative as well. However, supermarket hoppers should still compare prices elsewhere.
Rachel Eyre, Chief Customer & Marketing Officer at Morrisons, said: "Fuel prices are one of the biggest expenses people across the UK are facing as the cost of living increases.
"We want to help our customers save money wherever we can and hope this offer can help make budgets go a little further."
Earlier this month, we reported that Morrisons is planning to open "not hundreds, but thousands" of Daily Stores across the UK.
The supermarket, founded in 1899 by William Morrison in Bradford, is also on track to open its 500th supermarket by 2023. Morrisons currently has 486 stores.
Morrisons wholesale director Paul Dobson said in Grocery Gazette that the firm plans to open more of its convenience and forecourt sites.
He said: "Ultimately our ambition is to have store numbers in the thousands, not the hundreds, in the future and by adding more high-quality retailers, we will build those numbers.
"Across Great Britain, 35% of the population are now within a 10-minute drive from a Morrisons Daily, which we think is good progress since starting off in 2017."