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Benzinga
Benzinga
Business
Adrian Zmudzinski

Microsoft Takes On Apple TV With Xbox Game Streaming Dongle: Future Of Gaming?

Microsoft Inc. (NASDAQ:MSFT) is taking on smart TV platforms such as Apple Inc.'s (NASDAQ:AAPL) with the development of an Xbox-branded TV dongle that would allow users to stream video games running on the company's server.

What Happened: A Microsoft representative told Windows Central that the device — code named "keystone" — is currently in development and apparently quite similar to Alphabet Inc.'s (NASDAQ:GOOG) (NASDAQ:GOOGL) Google Chromecast and Stadia.

The device could be connected to any TV or monitor via an HDMI port and allow users to access the  vast catalog of Microsoft's Xbox Cloud Gaming service, in addition to streaming other content.

See Also: BEST BLUE CHIP STOCKS

The Xbox Cloud Gaming service is already available on many platforms, including iOS devices such as iPhones and iPads, and the company is seemingly doubling down on this strategy.

Microsoft has not provided any further details about the upcoming device or a potential launch date, but shared that the company altered its plans to focus on delivering "Xbox Cloud Gaming to more players around the world in the future."

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