Meghan Markle is in a decisive part of her career and has been warned she must capitalise on the present if she doesn't want to simply "fizzle out".
That's the advice of a PR to the celebs who believes the Duchess of Sussex, 41, must take the right next steps following her Spotify axe and alleged snub by fashion brand Dior.
Chad Teixeira said: "Reputation recovery can be a challenging process, particularly in the public eye. It is clear that Meghan has the potential to rebuild and strengthen her brand.
"However, doing so will require careful strategy and a clear, consistent message that resonates with her audience. By aligning herself with brands that match her ethos and finding a relatable niche, she can start rebuilding her damaged brand."
He continued: "This is a crucial time for her to capitalise on her current position, as interest could potentially fizzle out if she does not take the right steps."
Chad, who is the CEO of celebrity PR agency Daddy The Agency, admits the former actress still has a "credible status" despite the recent shuns and thinks that, done right, she will still be a huge draw with large brands.
His words come after a source close to Dior last week denied there was any link with Meghan and the high-end fashion brand.
Speaking to Women's Wear Daily, the insider claimed reports of their link-up were unfounded and insisted there certainly was not an offer on the table at the moment.
That rebuff had sharply followed nows of her Spotify departure after her and Prince Harry's podcast called Archetypes was cancelled after just one series.
A joint statement from Archewell and Spotify to announced the split and read: "Spotify and Archewell Audio have mutually agreed to part ways and are proud of the series we made together."
In December, Archetypes - which is said to have bagged Meghan and Harry $25million - had been awarded the top podcast accolade at the People’s Choice Award in Los Angeles.
During the episodes, Meghan chatted to celebrities, historians and experts about the history of stereotypes levelled against women on the programme, interviewing the likes of tennis star Serena Williams, singer Mariah Carey, Paris Hilton and actors Mindy Kaling and Constance Wu.
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