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The Street
The Street
Fernanda Tronco

McDonald's unveils partnership with beloved breakfast giant

Early mornings can be tough, especially for those who struggle to wake up early or have a long work commute.

However, even when getting up early feels like an unbearable task, everyone has their own little morning treat that makes them look forward to waking up and puts them in a better mood.

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With so many great breakfast options, picking just one can be daunting, and sometimes, there aren't enough hours in the morning to visit multiple locations.

After all, McDonald's agrees that breakfast is the most important meal of the day. That's why the fast-food giant has teamed up with another breakfast expert to offer its customers the best of both worlds.

McDonald's breakfast

Shutterstock

McDonald's unveils its strategic plan to reverse declining sales

Although McDonald's ranks as the top fast-food restaurant chain in the U.S., the company has been going through a rough patch this year, missing analysts' expectations in the last two quarters and reporting unsatisfactory results.

Related: McDonald's sues its top suppliers over key ingredient

According to McDonald's latest earnings report, global comparable sales decreased by 1%, net revenues remained flat, and sales in the U.S. declined by 0.7% compared to the year prior.

However, McDonald's refuses to stand by idly while its sales fall. Instead, the fast-food giant quickly contacted another leading food chain in its own sector.

McDonald's partners with Krispy Kreme for the ultimate sweet and savory combination

Krispy Kreme  (DNUT)  is one of the best in its craft. It ranks among the top doughnut shops in the U.S. and has the sales to prove it.

According to Krispy Kreme's Q2 reported earnings for 2024, total revenues grew by 7.3%, with U.S. revenues increasing 8.2% compared to the year prior.

Related: Wendy's launches nostalgic collaboration disappointing fans

With two very successful food businesses, it is no surprise that the leading American doughnut shop and the number one fast-food chain in America would ultimately join forces to become an iconic and indestructible duo. 

In October 2022, McDonald's first tested a partnership with Krispy Kreme by announcing it would begin selling Krispy Kreme donuts for a limited time in nine restaurants located in Louisville and surrounding areas.

This partnership has been in the works for multiple years, and after a few teases, it's finally ready to go.

Related: Starbucks is scaling back a privilege customers love

McDonald's  (MCD)  and Krispy Kreme  (DNUT)  have partnered once again, but this time on a bigger scale.

The fast food giant announced it would bring the beloved Krispy Kreme doughnuts to McDonald's restaurants in the Chicago area starting Oct. 15.

More Retail:

Participating McDonald's restaurants in Chicago will now offer three of Krispy Kreme's most popular doughnuts, including their original glazed, chocolate iced with sprinkles, and chocolate iced Kreme filled.

Krispy Kreme doughnuts are projected to be served in over 1,000 McDonald's restaurants by the end of the year and 12,000 by the end of 2026.

To enhance the partnership and attract more customers to its locations, Krispy Kreme also decided to give McDonald's customers a preview of what's to come by gifting free doughnuts to anyone who shows a McDonald's digital or printed receipt between Oct. 10 and 14. So Monday is the last day to take advantage. 

This strategic partnership may be the boost McDonald's needs to reverse declining sales and get back on a positive track. 

Related: Veteran fund manager sees world of pain coming for stocks

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