McDonald’s has partnered with Mr Men and Little Miss to celebrate the 50th anniversary of the iconic characters.
Each Happy Meals comes with the option of a Mr Men and Little Miss themed book, or a plush toy from today, Wednesday, September 29 until October 19.
What's more, each of the meals will come in a Mr Men and Little Miss themed box.
"The latest promotion is set to evoke feelings of nostalgia amongst parents who enjoyed a Happy Meal and Mr Men books themselves when they were young, and whose children are reliving the same experience today," a spokesperson for the fast-food chain said.
There are 50 plush toys and two books available in total.
New research from McDonald's found that more than three-quarters of Brits remember Mr Men books from their childhood and more than half said the books helped them learn to read, cementing them as a staple is children’s education since their launch in 1972.
The research delved into the different personalities that people associate with cities across the UK – including:
- Little Miss Sunshine in Brighton
- Mr Grumpy in Glasgow
- Mr Busy in London
- Little Miss Chatterbox in Liverpool
