McDonald's is launching a new eyebrow-raising campaign, and it comes with weeks of offers including a Big Mac or Quarter Pounder for £1.49. McDonald’s has immortalised th universal signal of raised eyebrows into an uplifting campaign, Raise Your Arches, with fans able to get their hands on a series of offers over the coming weeks.
A new feel-good film launched today across social media will air on TV tonight during ITV’s Coronation Street at 8.15pm. Shot by award-winning Shaun of the Dead director; Edgar Wright, the ad tells a story of a group of co-workers who, through a series of unspoken invitations, conspire together to head to McDonald’s.
McDonald’s is also providing customers with a series of deals every day from January 16 to January 27 - exclusively via the McDonald’s UK app.
The first offer on Blue Monday, January 16, allows McDonald’s fans to get their hands on a core item (e.g. Big Mac or Quarter Pounder) for £1.49
The first week of offers…
- Monday 16th January – £1.49 for a Core Item
- Tuesday 17th January – 15% off with £10 minimum spend
- Wednesday 18th January – Spend £15, save £5
- Thursday 19th January – £1.99 for a Core Item
- Friday 20th January – 10% off with £10 minimum spend
- Saturday 21st January - £1.99 for a Core Item
- Sunday 22nd January - £1.99 for a Core Item
