Shoppers have been facing rising bills following a steep rise in inflation and food prices over the last year. It's left many of us being forced to be more careful about where we shop.
While many shoppers would consider Marks and Spencer as an upmarket supermarket, the retailer has been making moves that will see some products cheaper to compete with more budget supermarkets.
When grocery shopping, some customers have even found M&S to be cheaper than stores like Aldi and Lidl. The supermarket has now made a major change across all of its food halls lowering the price of some essential items.
M&S has extended its price lock on more than 100 common household items, this includes washing up liquid, rice, coconut milk and soup. The price lock will take place until Summer 2023.
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As reported by Manchester Evening News, the campaign was due to end after Easter, however it will continue until summer with a new list of products, after being extended three times now.
Amongst the ‘refreshed’ list of items is white mushrooms for £1, easy peeler satsumas for £2 and Granny Smith apples for £2. Other items that will stay the same price until around early July are egg noodles for £1.15 and washing up liquid for £1.
Another budget range by M&S is the Remarksable Value range which includes over 100 everyday staples, it was first launched in 2019/M&S says all its Remarkable items are price benchmarked against key competitors “to guarantee the best value for customers”.
A few of the products included in the range are Vitamin-D enriched wholemeal bread at 85p, tuna chunks in spring water for £1.10 and corn flakes at 85p.
Alex Freudmann, managing director at M&S Food, told the Mirror: “Listening to customers right now, value remains firmly top of the list.
“That’s why our priority is delivering our trusted value promise – offering the best possible quality at the best possible price. By extending our price lock until summer, we’re giving customers certainty on the products they love to shop. At the heart of our trusted value promise remains our Remarksable value range.
“Customers shopping our Remarksable products can be confident each is price benchmarked against key competitors but still sourced to the highest standards. We’ll never compromise on that.“
Here are some examples of items that have been price locked:
- British White Mushrooms 300g - £1
- Select Farms Easy Peeler satsumas 750g - £2
- Granny Smith Apples (pack of four) - £2
- Medium Egg Noodles 250g - £1.15
- Washing up liquid - £1
- Microwave Long Grain Rice 250g - 65p
- Soda Water 1L - 85p
- Brown Sauce 475g - £1
- Sensitive Shower Gel - £1
- Coconut Milk 400ml - £1.10
- Tomato & Basil Soup 400g - £1.20
- Luxuriously Soft Cube Tissues - £1.25
- Chunky Vegetable & Chicken Soup 400g - £1.20
- Cook With Couscous 500g - £1
Recently, the supermarket giant shared its latest Family Matter Index. It revealed 61% of households have cut back on eating out since the start of The Steak Night Dine In includes one main, one side and one sauce for £10, serving two people.
Mr Freudmann said: “Customers are also looking to M&S to help make those family meals together more special, and more affordable. Our Dine In is all about that – restaurant quality food at a fraction of the price.
“We’re determined to offer families a rotating menu of Dine Ins that excite the whole family, whether it’s a Friday Pizza Night or a Tex Mex Tuesday.”
M&S serves around 30 million customers in the UK. year, with 58% also scaling back on takeaways. In the last few months M&S has seen a huge increase in sales in it’s Dine In deals, the store has sold nearly a half a million Steak Night offers since it launched in November.
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