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Edinburgh Live
Edinburgh Live
National
Katie Williams

M&S flooded with praise for using model showing stretch marks and stomach rolls

Shoppers have flooded the iconic British high street retailer Marks and Spencer for their choice of model in a social media post.

On the run up to Valentine's Day, M&S were showcasing their range of underwear sets.

In one of their posts on Instagram, they included mid-size model Megan Carole, an actress and influencer.

Shoppers were quick to comment on the Instagram post, praising the brand for using a 'normal' woman who had visible stomach rolls and stretch marks as she posed in M&S lingerie.

READ MORE: Asda shoppers obsess over Harry Potter dinner set that has customers rushing to buy

Megan describes herself as a 'a big smiler & lots of body loving' and shows off her outfits on her main Instagram page along with body positivity posts.

In a collaboration with M&S, she posted a picture wearing the £28 Silk and Lace Underwire Minimiser Bra.

The retailer shared it and captioned it: "To me, from me. Self-love is the best type of love this Valentine’s Day."

As Manchester Evening News says, the image of Megan in M&S lingerie quickly caught the attention of shoppers, and compliments came flooding in.

@hannahanddarcie commented: "Love this photo. She looks amazing."

@sallyaj1 praised: "Lovely to see a body that hasn’t been airbrushed."

@mel_b48 wrote: "Looks amazing…thank you for actually taking photos of real women and not sticks."

@wasmurray21michelle said: "Stunning pictures. Self-love is the hardest to obtain but the most important. You've got it loads."

karuji8 exclaimed: "Wow this is stunning, something new."

@karenogden203 said: "Lovely to see a larger model, bravo."

paula.blackmore.334 agreed: "Stunning at last a real person."

The £28 Silk & Lace Underwired Minimiser Bra and £14 Silk High Leg Knickers are available to buy on the M&S website now.

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