Love Island fans have called out Gemma Owen and Luca Bish for being “hypocritical” after the pair shared with fans that they are officially boyfriend and girlfriend.
The pair have been waiting for the right time to finally seal the deal, after Gemma told Luca she did not want to do it in the Love Island villa during their stint on the ITV2 dating show over the summer.
Luca instead spoiled the international dressage rider to a romantic poolside proposal last night, sharing an edited clip of the moment with followers online afterwards.
Luca had previously teased he had big plans for him and Gemma and how he'd ask her to be official with him.
In a video posted on Instagram, Luca led Gemma through a corridor, complete with red roses, candles, balloons and rose petals, to a pool where the words "Be my girlfriend" floated in inflatable letters.
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He then handed Gemma a Cartier bag, which contained a Juste Un Clou bracelet – which costs between £2,890 and £10,800 depending on which one you get – which he helped to place on her wrist.
However, Love Island fans have since slammed the reality stars over their flashy announcement, calling out the pair after deriding their fellow Islanders for grand gestures in the villa.
Fans took to social media to point out the irony, given that when show winners Davide Sanclimenti and Ekin-Su Culculoglu became official, Gemma told Luca in the villa: “We don't need to do something like that for people to know we're exclusive, I prefer it this way.”
Taking to Twitter after the pair shared the announcement, one fan said: “The amount of times they snubbed Ekin-Su and Davide and the other couples in the villa saying 'WE don’t need to make it a big public thing' yet here they are putting on what looks like an advert for Cartier. Pair of muppets.”
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Another added: “Luca and Gemma are the most PR driven couple this far – every single moment captured with a third person and angles pre-determined.”
Another Love Island fan tweeted: “Luca is out here doing up proposal, but him and Gemma wanted to make a fuss out of Davide making Ekin-Su a tiramisu cake when they became exclusive.
“Everything is so performative with this couple, they look so awkward together.”
Another added: “In the villa, she said Davide was doing too much when he asked ekin-su to be his gf lol she’s a hater.”