Love Island has made changes to the clothes contestants will be wearing for the eighth series. For the first time, cast members on the hunt for love in the villa will wear second-hand clothing, reports the Liverpool Echo.
It comes as producers of the hit ITV have announced a new partnership with online seller eBay. Islanders will model pre-loved clothes this summer, and contestants will be immersing themselves into a strict ‘eat, sleep, rewear, repeat’ mentality.
Read more: Love Island declares war on rival dating shows with first look at 2022 series
The Spain-based show which sees cast mates live together in a villa, couple up and compete in a number of challenges, has said it's on a mission to change the way people shop for clothes by joining forces with eBay UK.
Mike Spencer, executive producer of Love Island, said: "We are thrilled to be pairing up with eBay this year as our pre-loved fashion partner. As a show we strive to be a more eco-friendly production with more focus on ways in which we can visibly show this on screen.
“This partnership will see our Islanders get to dive into the shared wardrobes and help themselves to some incredible pre-loved clothes sourced from eBay. We aim to inspire our demographic and show that there are incredible finds to be had and how sharing is, in some small way, caring.”
Jemma Tadd, head of fashion at eBay UK, said: "We’re so excited to partner with Love Island this year and put pre-loved fashion, centre stage. The impact of Love Island and its stars across the UK is undeniable and together we want to inspire the nation to choose pre-loved first when shopping - even if this means buying or selling one or two pre-loved items to start with, it’s a step in the right direction. We can’t wait to change the conversation and dress the Islanders in pre-loved outfits for the very first time.”
Amy Bannerman will style this year's islanders. She has previously styled celebrities such as Dua Lipa, Rita Ora, Sophie Turner, Jonathan Van Ness and Lena Dunham in the past.
