Generous Londoners have given enough money to provide more than 530,000 meals to food banks via a partnership with Deliveroo in the scheme’s first four months.
The partnership, through which the meal delivery service is working with food bank coordinator the Trussell Trust, has resulted in more than 190,000 people in the capital giving to those in need by either rounding up their in-app food orders or making a donation at check-out.
The donations raised help pay for emergency food parcels that contain at least three days’ worth of nutritionally balanced meals, as well as practical support and advice to people who are facing hardship.
The partnership launched in April 2022 and is aiming to provide two million meals and support for people facing hunger across the country.
Food banks across the country, including some in London, have benefited.
New research commissioned by Deliveroo as part of its work to help eradicate hunger in the UK has found that one in seven parents in London regularly had to use a food bank during the school holidays over the past year to help them provide food for their family.
The research also showed that nearly one in five parents in London, interviewed at the start of July, said they were very likely to need to use a food bank in the following three months.
The Trussell Trust has more than 1,300 food bank centres across the country.
The partnership is the first time that Deliveroo has used a round-up feature on its app which allows customers to make a charity donation easily when they check out.
Deliveroo employees have also been volunteering at food banks.
Carlo Mocci, chief business officer for the UK and Ireland at Deliveroo, said: “Our partnership with the Trussell Trust is providing vital support for people facing hardship, and I want to thank all Deliveroo customers in London who have donated so far.”
Danni Malone, director of network programmes and innovation at the Trussell Trust, said: “Food banks are telling us that families across the country are having to make impossible decisions between putting food on the table or switching on the lights - and too many people are being left with no option but to use a food bank because their money simply won’t stretch.
“We are incredibly grateful to everyone who has generously donated to the Trussell Trust through Deliveroo’s in-app round-up function.”