Kylie Jenner has posted and removed the same raunchy image of herself in a matter of minutes for the second consecutive week.
The beauty mogul took to her Kylie Cosmetics Instagram account on Wednesday to promote her latest line of beauty products - Gloss Drip and Glow Balm.
Eagle-eyed followers of the 24-year-old, however, were quick to point out that the image used to promote the post was almost immediately swapped for something slightly less racy - just as it was in late June.
The image in question sees the star dressed in semi-transparent pale pink dress, with what looks like her Gloss Drip product pouring down her front.
Kylie substituted the photo with another of her in an alternative gown - again in pastel pink, but fully submerged leaving little to the imagination.
Previously after posting the original image, she quickly changed it for a more modest shot wearing a soft pink bath robe.
She captioned the new image: "Our new summertime essentials are available now on KylieCosmetics.com! Shop our #GlossDrip and #Glow Balm for juicy lips and luminous skin!"
Fans appeared to be just as excited about Kylie's dress as they were the cosmetics though, with one excited user writing: "Thank you for always having your PR boxes for sale. I grabbed myself one. I can't wait to try everything."
Another commented: "These products are glorious!"
A third said: "Omg gorgeous. And the collection - awesome."
A fourth added: "That dress though. Obsessed."
Earlier in the day, meanwhile, Kylie promoted the products on her personal page with a video captioned: "Our new #GlossDrip is selling out! I’m wearing "Match My Energy" here which is still available now on KylieCosmetics.com Thanks for all the love on these new summer ready products @kyliecosmetics."
The short clip soon caused a stir on social media, meanwhile.
With billionaire Kylie holding various cosmetics in a variety of poses, some fans spotted the skin tone of her hand in one section was completely different to that of her normal tanned appearance.
One user pondered: "A super pale chicken foot compared to the rest of her. How do they not notice its white and she's orange?"
Another asked: "Is that a chicken?"
A third said: "Her hand looks like a chicken foot lmao."
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