Kilmarnock's incredibly popular Santa sleigh tour will be returning for a third consecutive year.
Mr Claus and his elves will be hitting the streets of the town to spread festive cheer throughout December.
And with the cost of living crisis hitting many local hard, the group's charity efforts have never been so poignant.
This year, Santa and his elves have teamed up with The Night Before Christmas to ensure that kids in East Ayrshire get a present from Santa. Funds raised via collections on the night and a Just Giving page will go towards the worthy cause too.
Today Santa and his helpers announced an eight-night tour of Kilmarnock with the jolly fellow stopping at the town's major areas ahead of Christmas Day.
Kilmarnock Santa Sleigh Tour 2022
- Monday, December 12: Southcraig and surrounding area
- Tuesday, December 13: Wardneuk and Onthank
- Wednesday, December 14: Kilmaurs Road and Longpark
- Thursday, December 15: Grange and Bonnyton
- Monday, December 19: Gargieston and Dundonald Road
- Tuesday, December 20: Bellfield, Shortlees and Caprington
- Wednesday, December 21: New Farm and London Road
- Thursday, December 22: Moorfield and Fardalehill
Santa's head elf said: "Christmas brings great cheer for many but it is a worrying time for those struggling with day-to-day cost of living.
"This year, we have teamed up with the night before Christmas campaign to make sure that children in East Ayrshire get a present from Santa.
"If you know of anyone who may need some support. Please submit the referral form to; https://nightbeforechristmas.co.uk/request-form/
"There will also be a Just Giving page set up closer to Christmas with proceeds going towards the same great cause.
"The Kilmarnock Santa sleigh team wish you a very merry Christmas and a Happy New Year.
"Santa is looking forward to seeing you on his rounds of Kilmarnock. Follow our Facebook page for up-to-date information."
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