Fans have been reacting to celebrity chef Jamie Oliver's fresh new curly haired look.
The 47-year-old is embracing a bold new appearance, which was posted by his wife Jools on Valentine's Day.
She posted the video on Instagram, sharing the moment the pair, 30 years married, enjoyed an outdoor kiss, The Mirror reported.
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"Happy [love] day to my everything and my favourite over 30 Valentines later," she said.
Her followers were quick to cast their views at how different the TV chef looks these days.
"Is that Jamie???? Looks so different," one wrote beneath her online post.
"Are you sure that's him," another said, while one jokingly asked who she was kissing.
"That's not Jamie," one more confused commenter said in shock.
Jools and Jamie have been together years and are loving parents to Poppy Honey Rosie, 18, Petal Blossom Rainbow, 11, Buddy Bear Maurice, 10, Daisy Boo Pamela, seven, and River Rocket Blue, four.
Away from showing off his new look, Jamie started a debate due to his comments about the hospitality industry.
He said he couldn't figure out why young people nowadays don't want to get stuck into the kitchen.
Jamie muses how he believes "British kids and young people don't want to work in kitchens" these days while reflecting on his own childhood helping his parents out in their Essex pub.
The dad-of-five claims he was only good at cooking as a child due to the fact he practiced again and again.
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