The Jacaranda Bar will honour its connection with The Beatles by celebrating its 64th birthday with a letter-writing campaign called ‘When I’m 64’.
The venue is asking people to send in letters featuring their memories of the Slater Street bar from over the years. The letters will then line the walls of the three storey building from August 22 until August 28 - when there will be an open-to-the-public birthday celebration.
A number of letters have already been received, including one from Emma Johnson who met her husband at the Jacaranda. She wrote: “On 22nd October 2010 my best friend told me to go to the Jac, there was someone she wanted me to meet.
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“Emma Lemming was performing an acoustic set in the basement which was a plus, but I only had a fiver to my name and it was a school night. Reluctantly I headed to town, grabbed a pint at the Jac when my blind date showed up.
“He reeked of garlic as he’d just come from the restaurant round the corner, and he laughed at my theories on the space time continuum. 10 years to the day of that night in the Jac we got married. Two kids later and still going strong. It’s amazing what a good pub is capable of.”
The campaign takes inspiration from the ‘send us a postcard, drop us a line’ lyric of When I’m 64. Paul McCartney wrote the song in 1956 when he was just 14 and two years before the opening of The Jacaranda. It was later released on The Beatles era-defining 1967 album, Sgt. Pepper's Lonely Hearts Club Band.
Graham Stanley, managing director at The Jacaranda said: “We’re hoping to hear brand new stories from every decade and even some new perspectives on old ones – I was once told a story that Bob Dylan got kicked out of The Jac for looking too scruffy in the ‘60s. I’ve never got to the bottom of that one.”
He added: “Hundreds of bars around the world use The Beatles as an influence. The Jacaranda is one of the few bars that can say that we were an influence on The Beatles. That’s something we’re really proud of.”
Veso Mihaylov, head of events and marketing at The Jacaranda said: “Part of our job is to honour the importance and continue the legacy of one of the most iconic music venues in the city. We do that by providing a stage to young and often unknown talent and giving them their first opportunity to play live shows in front of an audience.
“In the past three years we’ve seen the number one artists The Lathums, we’ve also hosted Mercury-award nominees Porridge radio and one of Liverpool’s most exciting rising stars Zuzu.”
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