Good morning.
This is Elon Musk’s world; the rest of us just live in it. The companies he has started and runs not only aim to replace an oil-driven economy with an electric-powered one, but also are working to drill under us, rocket over us, think for us, and provide platforms for both conversation and commerce. He is the boldest, brashest, wildest and wealthiest businessman in our midst. Whatever you think of his values, you can’t escape being caught up in his vision. He is the premier industrialist of the first half of the 21st century.
Which is why the editors of Fortune this morning are releasing an in-depth look at his business empire. Inside Elon’s Universe, a 10-part digital edition, is available both on fortune.com and in the Fortune channel on Apple News+. Here’s how editor-in-chief Alyson Shontell describes the effort:
“He’s the world’s wealthiest person, the first person to run six major companies at once, and arguably wields more influence, and ability to polarize, than anyone on the planet. So we decided to examine how all of his companies interconnect, how they are run, and just how they are doing. Much is of course known about Elon already, but we uncovered more.”
The package includes a deep dive into the troubles dogging Musk’s tunneling effort, the Boring Company. It addresses the battles he’s had with environmentalists, and asks: How green is Musk, really? It looks into his use of litigation as a tool of business, his takeover of Twitter (now X), his solar burnout, his new xAi effort, and more.
You can find the whole package here. And by the way, don’t overlook Musk’s role in the biggest business story of the week—the efforts to unseat and reseat Sam Altman as CEO of OpenAI. The Altman coup was headed by Russian-born Israeli-Canadian Ilya Sutskever, who was recruited to OpenAI as a cofounder and chief scientist by Musk. More about that here.
Other news below.
Alan Murray
@alansmurray
alan.murray@fortune.com
