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Birmingham Post
Birmingham Post
Business
Coreena Ford

Inn Collection Group grows Yorkshire portfolio with Harrogate hotel deal

Growing pub company The Inn Collection Group has expanded its estate in Yorkshire with the purchase of the 90-room Hotel St George in Harrogate.

The Alnwick-based leisure company has bought the Edwardian site in the centre of the historic spa town for an undisclosed sum, as it continues to broaden its customer base across Yorkshire.

The Hotel St George, based on the town’s Parliament Hill, includes The Swaledale Restaurant and six function rooms, which will continue to trade under the group’s ‘Eat, Drink, Sleep and Explore’ pub-with-rooms brand before undergoing careful refurbishment and remodelling works in 2022.

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The purchase of the hotel follows the Alchemy-backed group’s acquisitions of landmark Yorkshire venues The Dower House in Knaresborough, The Dean Court in York and The Ripon Spa Hotel in Ripon.

Elsewhere in Yorkshire, The Inn Collection Group is redeveloping Northallerton’s former police station into a 32-bedroom pub with rooms called The Northallerton Inn.

The group’s trading portfolio of pubs with rooms in Yorkshire includes The Stables at Whitby and The King’s Head Inn at Newton under Roseberry. October saw the group re-open the 15th century coaching inn The Black Swan in Helmsley following a multimillion-pound refurbishment.

Sean Donkin, managing director of The Inn Collection Group, said: “The Hotel St George is an exciting acquisition for us as we continue to expand our customer base and imprint in Yorkshire while continuing to roll out our buy and build strategy as an operator.

“We have had Harrogate in our sights for a considerable time while identifying a site that is a fit with our ‘Eat, Drink, Sleep and Explore’ brand. We are delighted to have completed on this superb site which will be a tremendous asset for our customers and our portfolio of inns in the best UK locations.

“The Hotel St George has everything we look for in a The Inn Collection Group venue: a first-class destination, placing our guests into the heart of the UK’s best locations – it is a perfect site for exploring Harrogate and the surrounding Yorkshire Dales.

“We are looking forward to enhancing this stunning building so it delivers its full potential for visitors and customers living in and around the locality in Harrogate.”

The group made its first expansion into Wales in December, with the purchase of The Swallow Falls Hotel in the Snowdonia National Park.

Outside Yorkshire, The Inn Collection Group’s estate includes sites in Northumberland, the Lake District, County Durham, Tyne and Wear and Lancashire.

Ward Hadaway corporate partner Imogen Holland provided legal advice on the Hotel St George acquisition with Silverstone and Bradley Hall advising on pre diligence.

Gavin Wright, senior director at JLL advised on the sale on behalf of the vendors.

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