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The Apple Watch is the most popular watch on the planet, whether that's the mid-range Apple Watch SE or the high-end Apple Watch Ultra. But while the former is perhaps the best Apple Watch for people on a budget and the latter is the best Apple Watch of all, neither is great for kids.
That's something that needs to change. It's also something other companies are starting to realize, with Fitbit reportedly getting ready to launch a smartwatch of its own that's dedicated to being used by kids.
So with that in mind, where's the Apple Watch Kids Edition?
Smaller wrists, smaller watches
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Anyone who chooses an Apple Watch today has three sizes available to them. There's the 40mm, 41mm, 44mm, and 45mm, and for those who go for the biggest of all, there's 49mm. That's the only size offered if you want to go Apple Watch Ultra.
The smallest option is the 40mm Apple Watch SE which isn't all that much smaller than the 41mm Apple Watch Series 8. The biggest difference between the two is the price, but we haven't gotten to that yet.
In terms of size, 40mm isn't huge but could definitely be smaller for little wrists. But Apple also needs to make Apple Watch bands that are designed with kids in mind as well — it's no good making a 35mm Apple Watch if the band is too big, for example.
How much smaller should the Apple Watch Kids Edition be? Honestly, I don't know — Apple has a research and design team with a much bigger budget than me with which to figure that out. Just don't forget the band.
Smaller wrists, tighter budgets
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One other aspect here is price. The cheapest Apple Watch SE is still too costly for a lot of people when they're strapping it to their kid. At $249 it isn't cheap, especially when it's something that's liable to get broken just because of where it is.
Living on a kid's wrist makes the Apple Watch Kids Edition likely to be damaged, lost, or just generally destroyed. Sure, there's AppleCare+ but still. Apple needs to make the watch cheaper.
How it does that could go one of two different ways. Either Apple could use cheaper materials or it could remove features. Frankly, it should do both.
Does an Apple Watch Kids Edition need a heart rate sensor? Maybe not. The same goes for the 50m water resistance. Maybe Apple could get away with a lower-resolution display as well. Again, over to you, Apple's R&D team.
Smaller wrists, specific materials
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The Apple Watch looks great no matter which model you choose today. But it isn't really built with kids in mind.
Thankfully, using different materials could help with two other aspects I've already mentioned — choosing the right materials can make the Apple Watch Kids Edition cheaper and make it more rugged in the process.
Do away with all that metal and replace it with plastic, for example. That'll make the Apple Watch lighter as well as cheaper, although I'm not sure swapping out that glass display for plastic would be a great option. Still, the case is fair game.
Same for the bands. None of that woven nylon for kids, please. Apple's Sport Band and Sport Loop are the winners here, thanks in part because they're cheap and about as rugged as these things can get.
By the time you've stripped the Apple Watch to its core and ruggedized it, all while making it smaller, you've got an Apple Watch fit for a little king or queen. And made it cheaper at the same time.
But perhaps more importantly for Apple, you've a new customer. One that's grown up wearing Apple Watches. One that will buy more expensive Apple Watches when they get older. One that'll buy an iPhone and a Mac maybe, too.
That's the kind of sense that gets Tim Cook up in the morning.