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IBM, the largest industrial research organisation in the world, has been making headlines for its computer technology for decades.
In 1997 IBM’s Deep Blue computer model became the first to beat a reigning world chess champion.
And in 2011 IBM’s supercomputer Watson trounced two human competitors in the televised quiz show Jeopardy.
Today though, it’s firmly in midst of the AI-revolution - and it’s Nicola Hodson who’s been put in charge of continuing to push forward their artificial intelligence offering.
“We have some really important principles, one of which is that AI works alongside humans, so it doesn't replace them” Nicola told the How to be a CEO podcast.
“The second is the data and the insights that you gather from AI belong to the Creator and not the IT partner.”
“That's important because, you know, companies are putting a lot of their own intellectual property into this, and then the third is the one I mentioned earlier, which is you've got to have AI that's true, transparent, explainable and free from harmful content and biases.”
Nicola told the How to be a CEO podcast that IBM is working with businesses on a variety of AI use-cases, including some in the sports sector:“So we work with Wimbledon, the US Masters, the Open and we just did a big piece with Sevilla Football Club, where we're helping them with talent scouting using AI.”
“But with Wimbledon and the others, you know, we're using AI for AI commentary, for example, predicting who's going to go through to the next round.”
“That's really more about how do you drive a fan engagement, not just at the tournament but in the rest of the world where people are watching and trying to engage, so some quite interesting applications.”
The company is also focusing on artificial intelligence that helps companies and employees boost their productivity.
Nicola said: “ I can't think of a single company that isn't at least experimenting with AI use-cases.”
“If you think about the plethora of organisations out there and public sector bodies, just making it easier for employees is a huge opportunity to gain productivity and just to not do some of the grunt work.”
To hear the full conversation with Nicola, listen to this episode of the How To Be A CEO podcast, above, or alternatively find us on Apple, Spotify or wherever you stream your podcasts.
