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Liverpool Echo
Liverpool Echo
Entertainment
Emily Sleight

I wasn't a fan of blusher until I tried the £25 ICONIC London blusher

The sun is finally here, which means a copious amount of blusher on the face is deemed acceptable.

If I'm being completely honest, I've never been a huge fan of blusher because I could never find the perfect shade or consistency. I've often found the blushers I've used in the past either make me look bright pink, or don't give me the desired glow.

With summer well and truly on the way, I'm all about that glow, and I really wanted to find a blusher that offered the best of both worlds. I've heard a lot about ICONIC London, mainly because it's a brand that's consistently worn by Love Islanders, so I thought I'd give its blusher a go.

READ MORE: I Saw It First's £8 bag that looks just like £675 Jacquemus version

The brand describes itself as 'natural and glowy' and the 'ICONIC London Kissed by the Sun Multi-Use Cheek Glow' priced at £25 promises a sun-kissed look. Described as a 'radiant, 3-in-1 pressed powder that performs as a blush, bronzer and a highlighter' the product alone looked beautiful in its packaging.

I've always been a bronzer girl, but since this blusher was promising a 3-in-1 deal I was intrigued to say the least. Here's what I found.

The blusher

Firstly, let's talk about the packaging. It's simple yet effective, and looks very glam in its gold casing. It comes in an array of different shades including 'Date Night', 'Hot Stuff', 'Oh Honey', 'Playtime' and 'So Cheeky'.

I decided to go for the 'So Cheeky' shade which was slightly darker, but I do think 'Hot Stuff' might've been better in hindsight for my pale complexion. Nevertheless, it still looked super glowy and gorgeous on my face, and I'm obsessed.

I honestly would've never considered myself as someone who would wear blusher, but with the recent sunshine I thought I'd give it a go, and I've never looked back. It melts onto the face like butter, and spreads nice and evenly when applied with a makeup brush.

Sometimes blusher can look patchy and messy, but this formula was super smooth and very forgiving. There has definitely been a few times where I've applied too much to my face in an excitable frenzy, but the ICONIC London blusher blended seamlessly.

Online, the full product description reads: "Veiling the complexion in a radiant flush of colour, the ICONIC London Kissed By The Sun Cheek Glow is a multi-dimensional formula that creates the illusion of fresh, post-holiday skin.

The 3-in-1 pressed powder defines and uplifts the skin in just one step, combining the colour of a blusher and the warmth of a bronzer with the illuminating features of a highlighter. The formula can be swept across the cheekbones for instant brightness, or built upon the cheeks for a more bold, vibrant look."

I can definitely confirm that this blusher gives you the perfect 'flush' of colour that doesn't look unnatural or cakey. I loved the subtle hint of highlighter that wasn't too intense, as it created an effortless sun-kissed vibe without the holiday abroad.

I reckon with a tan this product could look even better, and create a natural bronzed glow with minimal effort.

The verdict

I'm in love with the blusher, and I honestly never thought I'd say that. Being a bronzer girl through and through, it's safe to say that ICONIC London may well have converted me.

I've been wanting to try its glowy products for a while, and if the other products are anything like this one - I'm going to be hooked.

The blush has the perfect amount of pigmentation with a subtle glow that's perfect for the summer. If you want to look sun-kissed with a simple swipe across the cheeks and nose, then this blush is for you.

It's currently available to purchase at LOOKFANTASTIC for £25. You can also get it from the ICONIC London website here.

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