Anyone on CleanTok who loves Mrs Hinch or simply can’t stay out of the Aldi SpecialBuys aisle will have heard of the cleaning brand Fabulosa.
Now stocked in a range of stores from B&M to Tesco, one of their products in particular is causing a stir online after being likened to a popular perfume brand.
At the start of the month, Aldi left shoppers in stitches as it joked they ‘can’t have another lawsuit’ when a shopper likened the product - found in their middle aisle - to Marc Jacobs.
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The shopper said: “I cannot, I repeat, cannot get over the smell of the one on the left (they both smell lush). The whole kitchen now smells like Marc Jacobs Decadence and this is all I ever needed to make me clean more.”
Referring to the actual fragrance name of the Fabulosa disinfectant, Aldi responded: “I think you mean it smells like pure opulence? (please Kayleigh we can't have another lawsuit).”
The scent was also shared by TikToker @charleybourne who encouraged shoppers to ‘run, don’t walk to Aldi’ to buy a bottle of the beautifully scented disinfectant.
For the last two weeks I struggled to find the product in store, as it's clearly a popular item. But I’ve finally managed to get my hands on it to see if it really does smell like one of Marc Jacobs’ perfume.
Fabulosa was launched in March 2019 on the back of household cleaning products manufacturer, Active Brand Concepts.
The Cheshire based brand told BusinessLive that their tagline is ‘That Fabulosa Feeling’, “because it can tune into your senses and memories. It’s more than just a cleaning product, it’s about the feeling that it gives you.”
It’s a great sized bottle for 99p, with 500ml of product. The multi-purpose spray doesn’t need to be diluted and is said to kill 99.9 per cent of bacteria, and can be used all around the home.
It’s fragrance description reads: “an oriental floral with top notes of bergamot, ripe plum and iris, a heart of rose, Jasmin, ylang and orris and a rich powdered base of amber, patchouli, vetiver, woods, musk and vanilla.”
And comparing it to Marc Jacobs’ Decadence, both mention plum and iris, as well as rose, jasmine, orris and amber.
The perfume brand also references saffron, vetiver and papyrus woods - but it’s safe to say that the notes are all of similar scents, so it’s easy to see why they smell so similar.
Woody and floral, the disinfectant spray really does smell like the luxury Marc Jacobs fragrance, and all of my houseguests over the weekend said how nice the house smelled.
If, like me, you struggled to get hold of a bottle in Aldi, Amazon are currently stocking a pack of six for £5.99 with free Prime delivery.
The price of the product seems really affordable and I’ll certainly be keeping an eye out for more scents in the Fabulosa range. I’m obsessed with spraying everything in my house with it.
