Philadelphia Eagles take on the Kansas City Chiefs at State Farm Stadium in Glendale, Arizona this weekend in the highlight of the NFL season.
With NFL interest in the UK at an all-time high following an action-packed season and the announcement of this year's London games, more British fans will be tuning in for this weekend's Super Bowl than ever before.
Meanwhile music and pop culture fans have the half-time show and US advert launches to look forward to - traditionally the breaks see premieres of summer movie trailers and some high profile celebrity cameos in specially-made commercials with Serena Williams, John Travolta and Succession's Brian Cox all expected to pop up in the gaps between plays. UK fans can see all this - including American adverts and US commentary - and soak up the full Super Bowl experience for just 99p with NFL GamePass.
Rihanna will be headlining this year's iconic half-time show, with rumours abounding that the singer will announce a world tour following her glitzy performance, which will be watched by billions worldwide.
How to watch Super Bowl LVII in the UK
For many Sky 's coverage, headed by long-time host Neil Reynolds, is the iconic British reflection of NFL and the perfect go-to for the glitziest night of the football year.
They will also broadcast live coverage with their usual team of pundits led by Neil Reynolds via Sky Sports Main Event and their dedicated NFL channel.
But Freeview viewers in the UK can enjoy every last kick on ITV for the first time, with the broadcaster showing the Super Bowl live and free, having inked a three-year deal with NFL for the glittering event last summer. Coverage begins at 10:45pm on ITV1.
Coverage will also be available online live and on demand via the ITVX app, ITV website and, for Sky subscribers, on the Sky Go app.
Meanwhile, fans keen to soak up all of the atmosphere and make sure they see all the iconic US adverts and full half time show can pick up the cheapest access to NFL Gamepass of the year for a bargain 99p. As well as getting the US commentary and a full American flavour to all the coverage you get 31 days' access to the full Gamepass platform - so you can watch previous games through the season as well as enjoying NFL Original programming which offers behind-the-scenes footage of all the teams alongside documentaries like Hard Knocks, full NFL London games coverage and much more.
How to watch NFL in the UK
Sky Sports is the main TV home of NFL coverage in the UK, showing all Monday, Thursday and Sunday night action as well as additional shows including their much-loved RedZone, Good Morning Football and Total Access offering news, reaction and coverage on all the teams in the League.
To watch Sky Sports NFL, which broadcasts 24 hours a day on Sky channel 407, you need access to Sky's sports packages. There are currently a range of deals to do that available here. Meanwhile Virgin Media customers can subscribe and watch throw channel 507.
If you don't want or need full TV bundles there is a simpler and more cost-effective way to get all the action of the NFL, using the NFL Game Pass. You can watch games live and on demand, keep up with all breaking NFL news and even download shows and highlights to watch at home or on the go on devices from as small as your phone to your big screen smart TV.
There are three levels of subscription to the Pass, the cheapest of which is actually free and gives you access to highlights and roundups of the game. The most expensive works out at £12.50 a month and includes all 270+ regular season games, play-offs, Super Bowl and all the additional programming made by the NFL. It's also available with a seven day free trial perfect for viewing the first games of the season.
But all is not lost for terrestrial viewers either, with both ITV and Channel 5 offering regular NFL coverage include plenty of highlights of the season's must-see moments.
Former NFL players Jason Bell and Osi Umenyiora join sports journalist Laura Woods weekly for ITV's NFL Show, which is shown late on Friday on ITV1 and repeated on ITV4 over the weekend. It's also available on demand through ITV Player.
The show is part of a three-year deal between the broadcaster and NFL which will also see ITV air Super Bowl LVII on February 12 2023 and two of this year's three NFL London games - the New York Giants versus Green Bay Packers on October 9 and the Jacksonville Jaguars versus the Denver Broncos live from Wembley Stadium on October 30.
Meanwhile Channel 5 is live with Monday Night Football at 1am each week while Cori Yarckin hosts NFL EndZone every Sunday morning at 10.30am.