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The Guardian - UK
The Guardian - UK

How to break into the events industry

Rosie Ham and Claire Derrick
Rosie Ham and Claire Derrick Photograph: Rosie Ham and Claire Derrick/Ashley Greb

Whether you love being creative or organised (or both), or you dream of every working day being different, this masterclass with event training experts Claire Derrick and Rosie Ham will teach you everything you need to know to get started in the events industry.

During the class, you will learn about the cornerstones of every live or online event, and how they make up the foundations of a successful experience – whether it’s a festival, a corporate event, a wedding, or a charity fundraiser.

You will discover that all events follow a journey - they must have a beginning, a middle and an end. The best event planners know the importance of challenging yourself, and how to tap into your working style (and that of others) to create experiences that really wow guests and exceed expectations.

By participating in this class you will also start to build your very own network of contacts, often an integral part of breaking into the events industry.

This course is for …

  • Those who love attending events and want to learn how to create them

  • Anyone contemplating a career in the events industry

Course content

  • An introduction to the world of events

  • What is an event journey?

  • What does an event planner actually do?

  • The happy marriage of strategy and operations

  • Sectors and jobs

  • Q&A

Tutor profiles

Rosie Ham is an event producer and senior lecturer at Event Academy. She started her career in Brisbane, where she worked for a leading events agency producing creative experiences for clients throughout Australia and Asia. After a short contract at the Sydney Olympics, she moved to a Sydney-based agency and expanded her remit to cover global programmes in sectors including pharmaceuticals, retail, law, finance and telecommunications. Her career in the UK has focused on leading successful in-house teams in the media and financial services sectors, producing a wide variety of projects such as large-scale conferences, C-suite events and corporate engagement programmes, as well as writing and delivering training seminars.

Claire Derrick is a founding director and academy principal of Event Academy. She studied at the University of Greenwich and New Hampshire College in Massachusetts. She began her UK career as a PA and event organiser with the Duchess of York’s charity, Children in Crisis, planning and implementing special occasions with Royalty. She also held the position of Head of National Fundraising at a UK-wide charity, where she recruited and managed a team of fundraisers and introduced many new fundraising concepts. Now a member of the Association of Event Managers, Claire is a contributing journalist for the London and UK Datebook. She has worked in an event management or consultancy capacity for clients in the USA, UK, Europe, China, Peru, Israel, Nepal and Vietnam.

Details

Date: Wednesday 18 January 2023
Time: 6.30pm-8:30pm (GMT)
Price: £65 (plus £3.56 booking fee)

This masterclass is available globally. See this time zone converter to check your local live streaming time.

6:30pm GMT | 7:30pm CET | 10:30am PST | 1:30pm EST

You will be sent a link to the webinar 24 hours and 30 minutes before the course start time. Please email masterclasses@theguardian.com if you do not receive the access link 24 hours before the scheduled start time.

About Guardian Masterclasses

Purchasing tickets to our online classes is a powerful way to fund the Guardian; thank you for your support. Sign up to our newsletter and you’ll be among the first to find out about our latest courses and special offers. You can also follow us on Twitter, Instagram and LinkedIn.

We aim to make all Guardian Masterclasses fully accessible. If you require any adjustments to enable your participation in this course, please get in touch with us at masterclasses@theguardian.com.

By proceeding, you agree to the Guardian Masterclasses Terms and Conditions. To find out what personal data we collect and how we use it, please visit our Privacy Policy.

Returns policy

Once a purchase is complete we will not be able to refund you where you do not attend or if you cancel your event booking. Please see our terms and conditions for more information on our refund policy.

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