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Evening Standard
Evening Standard
Business
Rachelle Abbott

How to be a CEO podcast: Making a global impact, with DAZN’s Joe Markowski

Sports streamer DAZN's North America CEO Joe Markowski joins us to talk about the origins of the company from a few bullet points on a page to a global presence in over 200 markets.

In this episode we talk about:

  • How to establish yourself as a major player on day one
  • Inside the negotiations to secure huge sporting rights
  • The value of being a first mover in an emerging market
  • Advice on global marketing
  • Why successful companies have their own personality
  • The impact YouTube influencers like KSI are having on the growth of fight sports
  • How rights to women’s sports are rocketing in value

Listen here or here:

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