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Investors Business Daily
Technology
PATRICK SEITZ

How Nvidia Is Building A Competitive Moat To Fend Off AI Challengers

Nvidia dominates the artificial intelligence market with bleeding-edge processors now powering the AI revolution. And that lead has pushed Nvidia stock to record highs.

But challengers are circling Nvidia's fortress. The tech giant looks to defend itself with a competitive moat by taking steps to make it harder for competitors and would-be rivals to match, if not surpass, Nvidia's formidable leadership in AI. A competitive moat serves as a barrier that protects a company's business stronghold. It can include proprietary technologies, strategic partnerships, and other corporate advantages.

Nvidia, which just delivered a beat-and-raise quarterly report, has built a well-regarded software developer platform and developed a full-stack hardware solution for AI. It also has forged major alliances with other tech leaders, such as Amazon and Google, and invested in trailblazing AI startups. These moves have created a dominant AI ecosystem.

Defending its moat won't be easy. The Santa Clara, Calif.-based company must grapple with Big Tech rivals eyeing a piece of the AI market, and government regulators raising antitrust concerns.

Nvidia Stock: A Powerful Competitive Moat

"Their competitive moat is very powerful, because for the past 15 years they've been investing in software in a way that allows their hardware to outperform regular silicon because of the software optimizations and acceleration libraries that are updated constantly," Rosenblatt Securities analyst Hans Mosesmann told Investor's Business Daily. "They have that advantage over everybody else."

Mosesmann rates Nvidia stock as a buy with a price target of 200. It closed Thursday at 117.59. Since the start of 2023 through Aug. 29,  Nvidia stock has risen 705% on investor enthusiasm for its leadership in AI.

However, Nvidia stock fell 6% Thursday in the wake of its earnings release after the prior day's market close. Nvidia earned an adjusted 68 cents a share on sales of $30.04 billion in its second quarter ended July 28. On a year-over-year basis, Nvidia earnings soared 152% while sales jumped 122%. It was the company's fifth straight quarter of triple-digit gains. Yet the chipmaker failed to reach lofty "whisper numbers" with its fiscal Q2 results and outlook.

For the current quarter, Nvidia forecast revenue of $32.5 billion, up 79%.

Nvidia seized the lead in AI by building on a key advantage in its chip technology. The company's high-performance chips evolved from devices that run parallel processing applications for video game graphics. And those processors have since been optimized to run AI workloads.

The ChatGPT Craze

Nvidia became an even more prominent AI stock with the ChatGPT craze. The OpenAI chatbot and its imitators have sent Nvidia stock soaring over the past two years.

Nvidia isn't just a chipmaker now. Through its hardware partners like Super Micro Computer and Dell Technologies, it offers a full stack solution of hardware, software and services for AI computing. No other company comes close to matching its capabilities.

Nvidia CEO's AI Vision

Jensen Huang, Nvidia's co-founder and chief executive, has won praise for the chipmaker's successful pivot to AI.

Huang early on recognized the importance of graphics processing units for high-performance computing and data centers. He funneled profits from sales of Nvidia's lucrative gaming GPUs into developing AI technology and the AI market.

"Jensen was ahead of the curve when he came out with CUDA software and then got deeper into the data center space," CFRA Research analyst Angelo Zino told IBD.

"He saw the tea leaves back then and invested heavily in AI capabilities and making sure he was ready for this type of moment when it came."

It's Nvidia's AI Market

Morningstar analyst Brian Colello argues that Nvidia helped create the artificial intelligence market.

In addition to general-purpose AI, Nvidia is developing AI products for specific industries such as architecture, automotive, engineering, financial services, health care, life sciences and more.

The semiconductor company "is reaping the rewards of making the early investments to enable this entire AI ecosystem," Colello told IBD. "Nvidia has one of the widest and deepest competitive moats in all of technology."

Nvidia Stock: Challengers Circle The Moat

But Nvidia's top rivals in the tech industry are circling the moat.

Advanced Micro Devices, a major Nvidia competitor in graphics chips, has emerged as its biggest challenger in AI. It also has a software stack for GPU programming called ROCm, which competes with Nvidia's CUDA.

"As for AMD, there will be a place for a second general-purpose GPU company," Colello said. "And AMD is doing the right things investing in hardware and investing in the software ecosystem to get second place. And a distant second place in AI doesn't sound all that appealing except AMD will still likely be far, far ahead of third place, and it's second place in a massive and fast-growing market."

On Aug. 12, AMD completed its $665 million acquisition of Silo AI, the largest private AI lab in Europe. The deal will further AMD's commitment to deliver end-to-end AI solutions based on open standards, AMD said.

On Aug. 19, AMD announced plans to buy computer hardware design firm ZT Systems for $4.9 billion. Based in Secaucus, N.J., ZT Systems is one of the largest private providers of AI training and inference infrastructure in the world, serving some of the largest cloud-computing companies. However, AMD intends to sell ZT's manufacturing business and keep its systems design business.

Meanwhile, AI chip startups like Cerebras Systems, Groq and SambaNova Systems are developing semiconductors to take on Nvidia head on.

Nvidia Stock: A Platform Battle

The AI market could end up looking like the mobile phone market with Apple vs. Android, Rosenblatt's Mosesmann said.

"So, you have one guy that controls the entire stack and is capturing most of the value," he said. "And the rest of the industry is focused on an open architecture and open software."

Those other players in the rest of the AI market include AMD and custom processor makers Broadcom and Marvell Technology. Hyperscale cloud service providers like Amazon, Microsoft and Alphabet's Google also have developed their own application-specific integrated circuits, or ASICs, for AI applications.

A Multivendor Market

Meanwhile, PC and server chip leader Intel continues to struggle with its AI processor efforts. A possible partnership between Intel and Japan's SoftBank to develop an AI chip to compete with Nvidia recently broke down, the Financial Times reported.

Moses Guttmann, co-founder and chief executive of open-source platform ClearML, believes the AI market will eventually move to a multivendor approach to artificial intelligence.

Berkeley, Calif.-based ClearML makes an open-source platform for running AI workloads across different processors and systems. It provides a software orchestration layer to support hybrid AI computing.

"It makes sense to have an external software layer that is vendor-agnostic, silicon-agnostic and (computer hardware)-agnostic to make sure that the market has more options once other silicon vendors are back in the game," Guttmann told IBD. Nvidia controls an estimated 90% of the AI GPU market.

The Need For Competition

For now, most AI applications are running on Nvidia GPUs, but AMD has a competitive offering with its latest Instinct accelerators, Guttmann said.

"We always want to have competition," he said. "It's good for innovation and it's good for the market and getting the best bang for your buck."

Nvidia Stock: A Sticky Ecosystem

Nvidia built a very "sticky" end-to-end system of software, hardware and services, Colello said. And once customers have chosen Nvidia, they're likely to stick with it, he said.

"The race for AI makes it even less likely customers will switch, because why would you slow down your AI development?" Colello said. "Cost savings are nice, but there is a real time-to-market trade-off by seeking those cost savings by going somewhere else."

The CUDA Factor

Nvidia is producing best-of-breed graphics processing units, or GPUs, for data centers. However, the company's competitive moat is mostly on the software side, Zino said.

And that starts with Nvidia's proprietary CUDA software for accelerated computing with GPUs. The CUDA platform includes compilers, libraries and developer tools to help programmers accelerate their applications. More than 5 million developers worldwide use CUDA.

Nvidia Stock: M&A Offensive

Nvidia set the stage for today's generative AI market through years of research and investments. And it built its competitive moat for its AI business mostly organically.

But the company has been on an acquisition spree this year.

Nvidia has made four acquisitions so far in 2024. In April, Nvidia agreed to buy Israeli firm Run.ai in a deal reportedly worth about $700 million. Run.ai is a competitor of ClearML.

In May, Nvidia purchased Deci AI, an Israeli startup that makes tools for developers to build AI models, for about $300 million. And in July, it bought two Silicon Valley firms: Shoreline and Brev.dev.

Nvidia also has been investing in a host of startups and tech companies, including Arm Holdings, Soundhound AI and Serve Robotics.

Regulators Are Watching

Nvidia's rise as an AI powerhouse, including its recent buying spree, has caught the attention of the U.S. Department of Justice, which recently launched a probe into Nvidia's business practices.

"When somebody gets powerful like that, governments get concerned about it," Rosenblatt's Mosesmann said.

Nvidia "came out of nowhere really to become a juggernaut in AI, and AI has become a strategic issue in all areas of life including government, military and business. Additionally, the company has moved vertically over the past several years to not only sell chips but boards, racks and entire subsystems." The moves enabled Nvidia to expand and strengthen its position in AI, bolstering its competitive moat.

Antitrust Worries

Regulators are investigating reports that Nvidia is pressuring customers to buy additional products with GPUs and penalizing those who buy competing products.

In a supply-constrained environment, Nvidia might just be giving allocation preference to its best customers, analysts say.

"Antitrust concerns always come with lots of success, strong pricing power, rising stock price and a massive market cap," Morningstar's Colello said. "So it's not a surprise."

Nvidia Stock: Steady Rise

Meanwhile, Nvidia stock hit a split-adjusted all-time high of 140.76 on June 20 before some analysts began fretting about an AI stock bubble.

It fell to a recent low of 90.69 on Aug. 5 after reports circulated about a U.S. antitrust investigation.

Since then, Nvidia stock has rebounded and has formed an 11-week consolidation with a possible buy point of 140.76, according to IBD MarketSurge.

An Unassailable Lead

Despite the challenges, Zino of CFRA Research believes Nvidia's AI market lead is unassailable for years to come.

"When you start drilling into what Nvidia is all about and where their moat is, I don't think there's any way you can crack their story here over the next two to three years," Zino told IBD. He rates Nvidia stock as buy.

Follow Patrick Seitz on X, formerly Twitter, at @IBD_PSeitz for more stories on consumer technology, software and semiconductor stocks.

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