Holly Willoughby never fails to raise the bar with her beautiful gowns on Dancing On Ice - and her latest dress caused fans to gasp.
Last week the 40-year-old TV host had viewers talking with a purple ruched gown featuring long sleeves and a high neck.
Some fans cheekily compared her to their favourite purple Quality Street chocolate as they admired her look.
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This week on the ITV skating contest she dazzled in a floor-length princess gown in midnight blue for Movie Week.
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Fans were in awe of the starry sky dress and agreed that she looked stunning.
clarereynolds86 commented on Instagram: "Absolutely stunning."
matthewpaulinteriors also said: "absolutely stunning" and added a blue heart to match the gown.
kirsty157188 told her: "Stunning."
And brandon.nicholsonbennett typed: "You look absolutely stunning loving the glitter."
Former Coronation Street star Catherine Tyldesley gasped: "Oh darling!!!"
Others remarked that she looked like a real-life princess.
maplehouseandlodge commented: "Beautiful ice princess!"
And rhea.ku wrote: "You look like Elsa but better !!! just lovely xx"
Over on Twitter @haleportergomez remarked with a starry-eyed emoji: "Holly's dress."