Holly Willoughby fans thought she may have jetted off to Portugal thanks to her latest selfie.
The This Morning star, who is no stranger to a holiday in the Algarve, took to Instagram on Wednesday afternoon to post a sun-kissed snap as she soaked up the glorious rays.
Wearing a summer hat and a pair of classic black Ray Bans, Holly let the beaming sun do the talking as it overtook her chilled selfie.
She simply shared the snap with a sunshine emoji leading to plenty of comments.
Sister Kelly commented: "Sunshiiiiiine Dolly," with plenty more sun emojis.
"Beautiful as usual," a fan added.
Another said: "Stunning photo," with a third adding: "Beautiful picture Holly. What a selfie!"
But others thought it was too good to be true and thought Holly had ditched the UK for a sunnier climate.
"Where are you Holly?" asked one.
Another said: "Glad to see you managed to get to Portugal."
"Quarantine when home then," a third suggested.
But This Morning fans will know Holly, 40, was on yesterday's show and will be back on screen with co-host Phillip Schofield today.
It's not the first Instagram post the TV star has baffled fans with this week.
Holly, again, took to the social media site with a selfie - but it was slightly different to what she usually shares with fans.
The snap showed Holly with her famous blonde locks still in loose waves with a simple make-up look from her TV appearance as she held a crystal over one eye.
As she stared at the camera, she shared the post to her millions of followers with the caption: "High vibrations…" ending with a fairy emoji.
She was then defended by fans as many of her followers asked what was going on.