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Birmingham Post
Birmingham Post
Business
Tamlyn Jones

HBD unveils plans for next Birmingham apartment project

More than 400 apartments are set to be built at a former car showroom site in Birmingham.

Developer HBD has unveiled £100 million plans for its latest project in the city called 'Neighbourhood' which it says will contain 417 apartments.

The company acquired the former BMW Sytner site in Newhall Hill last year and has now unveiled its proposals for the 2.6-acre site ahead of submitting a planning application.

The new-build development will also contain a winter garden and new public space to host year-round events as well as amenities for residents such as private gardens, roof terraces, social space, gym, lounge, work-from-home areas and concierge.

The application site has been vacant since autumn 2019 after BMW closed down its showroom there.

This is the second project in the Jewellery Quarter for Sheffield-based HDB which is also leading the Setl scheme in Ludgate Hill to create 101 apartments and which is due to complete in summer 2023.

Director Simon Raiye said: "This is a fantastic site and an important gateway into the city's historic Jewellery Quarter.

"Our proposed scheme will completely transform the area, creating an exciting new development that has been designed for everyone to enjoy, residents and visitors alike.

"Along with 417 high-quality new apartments across a collection of new buildings, we will have a carefully curated selection of independent cafés and restaurants which will be clustered around a new urban garden.

"We are looking to create something really special which is full of character and complements the surrounding area with place making and community at its heart."

Neighbourhood has been designed by Jewellery Quarter-based BPN Architects and Leeds outfit re-form Landscape Architecture.

Subject to planning permission, work is due to start on site next spring.

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