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Benzinga
Benzinga
Business
Shivani Kumaresan

Hanesbrands' Champion Launches Third Limited Edition Capsule In Muhammad Ali Collection

Champion (Organization) HBI Lonnie Ali Hanesbrands Inc Italy NYSE
  • Hanesbrands Inc's (NYSE:HBI) Champion brand has unveiled the third limited-edition capsule in Champion's Muhammad Ali Collection to commemorate his 80th birthday.
  • Champion tapped streetwear designer Don C to design the capsule that celebrates Ali's illustrious career through the lens of pop culture from 1963 to 1972.
  • The pieces feature luxurious material sourced from Italy and inspired by Champions of the 60s.
  • This third drop is a part of the multi-year partnership between Champion and Muhammad Ali Enterprises, owned by Authentic Brands Group in conjunction with Lonnie Ali, a trustee of the Muhammad Ali Family Trust.
  • The unisex collection retails from $250 - $550 and spans sizes XS - 2XL.
  • Price Action: HBI shares are trading higher by 0.09% at $16.55 on the last check Wednesday.
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