A Greggs fanatic is attempting to make history by eating the most sausage rolls in half an hour.
John Dawes - who even has a themed tattoo to show his love for the bakery chain - managed to eat 21 meat-filled pastries in 30 minutes during his Guinness World Record bid, which is expected to bag him a new record.
The 43-year-old - who visits Greggs every morning for a latte and sausage roll - scoffed more than five pounds of sausage meat and had nearly 7,000 calories in meat and flaky pastry.
The Amazon driver from Billingham, Teesside, sat before a stack of 48 sausage rolls last week - managing nearly half - and has since got a new tattoo.
John said: "I've always loved sausage rolls, after swimming as a kid I always used to have one with tomato sauce and they just remind me of my childhood.
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"So doing a sausage roll challenge has been on my radar since I started competitive eating.
"I'm a huge fan of Greggs and have been going as long as I can remember, I even started buying sausage rolls and steak bakes in bulk because I just loved eating them so much.
"The challenge got difficult after number 17 when I started to feel a bit stuffed.
“I actually scolded my mouth on the first one which kind of helped me push through the first lot as the heat didn't affect me after that."
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Although John’s still awaiting official confirmation from Guinness World Records – who are reviewing his footage of the attempt - he’s confident of a win and has already been celebrating.
John continued: "I celebrated by getting a tattoo at Skins and Needles in Middlesbrough, dedicated to my love for Greggs sausage rolls and hopefully, my new record for sausage roll eating!”