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- Alphabet Inc's (NASDAQ:GOOG) (NASDAQ:GOOGL) YouTube and Google Play store halted every payment-based service in Russia, including subscriptions, Reuters reports.
- Western sanctions have started to pose banking challenges in Russia.
- Visa Inc (NYSE:V) and Mastercard Inc (NYSE:MA) blocked Russian banks from their networks following sanctions.
- Google and YouTube had recently stopped selling online advertising in Russia following Twitter Inc (NYSE:TWTR) and Snap Inc (NYSE:SNAP) after Russia's invasion of Ukraine.
- Related Content: Google Disables Google Maps For Ukraine; Bans Russia Owned RT's Mobile App
- YouTube channels in Russia can generate revenue from viewers outside of Russia through ads and paid features, including Super Chat and merchandise sales.
- The free apps on Google Play also remain available in Russia.
- Price Action: GOOG shares are down 1.77% at $2,629.82 premarket on the last check Thursday.