Bentonville in Arkansas is seen as one the best mountain bike locations in the world. Fresh off the back of last week's announcement that YT Industries opening a brand new YT Mill early next year, Fox Racing has announced the opening of its latest brick-and-mortar retail experience in Bentonville, with the grand opening event taking place in conjunction with the Bentonville Bike Festival.
Fox Racing is one of the global leaders when it comes to the best mountain bike clothing and safety equipment producing highly-rated mountain bike body armor like the Fox Racing Baseframe Pro D3O. Fox also recently launched the Fox Union MTB shoe, as the brand entered the crowded best mountain bike shoe category for the first time, and saw Fox Racing now able to offer mountain bike riders full head-to-toe protection and an ever-growing choice of apparel.
The new Fox Racing store is conveniently located a short pedal from the MTB-specific trails including the delightfully named Slaughter Pen Trails and the Coler Mountain Bike Park. The store offers a robust collection of mountain bike helmets, lifestyle, and MTB apparel allowing riders to tackle the flowy jump lines, challenging technical rocky sections and gap jumps on offer at the OZ Trails mountain bike network surrounding Bentonville.
Jeff McGuane, President of Fox spoke about the new store. "Our retail vision is to create immersive brand experiences that equip and inspire riders, we are thrilled to join the Bentonville community and support the riding movement in the region."
Fox Racing say the new store is thoughtfully designed for its Bentonville location, with the store built incorporating naturally sourced materials, creating an environment that embraces the bond between riding outdoors and community. The new store is open now in downtown Bentonville, and more information on Fox can be found at foxracing.com.
