Bengaluru: Grocery daily startup Milkbasket, on Thursday announced the appointment of ex-Ola executive, Nitin Gupta as Head of its engineering operations. An III-T Hyderabad Computer Science graduate, Nitin has spent over 6 years with Ola and previously headed Foodpanda India’s engineering operations. He started his career with a gaming startup and also worked with Flipkart from 2011 to 2012.
“Milkbasket is the most loved grocery platform - solving a real customer problem and I am excited to work with Anant and the team to scale Milkbasket to new heights and make it a formidable e-grocery startup for the world,” said Nitin Gupta, Head of Engineering at Milkbasket in a statement.
“Technology is at the core of what we do every day. Technology, we believe, is also our edge and defensive moat against many heavily funded players in this space. I’m excited about the depth of experience Nitin brings with him and this shall be highly instrumental in Milkbasket’s continuous endeavor to create a seamless grocery fulfillment platform for households across India.,” added Anant Goel, chief executive of Milkbasket.
Founded in early 2015, Milkbasket is a consumer technology platform that allows users to make grocery purchases online, with features like one-click buying, no checkout and contactless delivery.
Initially launched in its home base Gurgaon in October 2018, Milkbasket is now serving close to 200,000 Households across 7 cities. To support its growth trajectory, the company said it is looking to further strengthen its leadership team and hiring operations across marketing, technology and operation verticals.
In June, the company raised fresh funds worth ₹15 crore from venture debt firm InnoVen Capital, marking its first successful debt funding deal. To date, it has raised close to $26 million in equity funding from Mayfield, Beenext, Kalaari Capital, Unilever Ventures, Lenovo Capital (LCIH), Blume Ventures and few family offices.
